BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Nebext//Agenda//ES
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Nebext Agenda
X-WR-TIMEZONE:Europe/Madrid
BEGIN:VEVENT
UID:session-18388@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T094500
DTEND;TZID=Europe/Madrid:20251022T100000
SUMMARY:Welcome to TIS2025! By Brigitte Hidalgo & Silvia Avilés
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/welcome-to-tis2025-by
 -brigitte-hidalgo-silvia-aviles-20251022/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18527@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T100000
DTEND;TZID=Europe/Madrid:20251022T103000
SUMMARY:The End of Tourism as We Know It? The Paradigm Shift is Underway
DESCRIPTION:The metrics that once defined tourism success—volume\, spen
 d\, and stays—are losing relevance. Communities are resisting extractiv
 e models\, and the sector’s legitimacy is under scrutiny. But within th
 is breakdown lies breakthrough. This keynote explores the regenerative re
 volution reshaping the visitor economy—one rooted in vitality\, meaning
 \, and belonging. Through inspiring case studies and a practical framewor
 k\, you’ll discover how a regenerative stewardship approach is guiding 
 destinations towards resilience and renewed purpose. Key Takeaways: - Why
  traditional tourism metrics are no longer fit for purpose - How meaning\
 , identity\, and belonging become strategic assets - A framework for maki
 ng regenerative\, place-based decisions - Case studies of destinations le
 ading transformative change
URL:https://www.tisglobalsummit.com/agenda-sessions/the-end-of-tourism-as
 -we-know-it-the-paradigm-shift-is-underway-20251022/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18531@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T103000
DTEND;TZID=Europe/Madrid:20251022T111500
SUMMARY:The Great Shake Up: Shifts in the Travel Industry
DESCRIPTION:The travel industry is undergoing a structural shift. As econ
 omic pressures\, funding volatility\, and tech disruption accelerate\, we
 ’re witnessing a new wave of mergers\, acquisitions\, and strategic all
 iances — alongside the rise of new power players and the repositioning 
 of traditional giants. This session brings together travel leaders and an
 alysts to unpack the forces driving consolidation\, the implications for 
 innovation and competitiveness\, and what it means for startups\, supplie
 rs\, and end customers. Key topics include: What’s driving the current 
 wave of M&A across OTAs\, airlines\, tours & activities? Are we seeing th
 e return of “too big to fail” — or the rise of agile niche leaders?
  How funding\, private equity\, and debt restructuring are redrawing the 
 map Power dynamics between platforms\, content creators\, and traditional
  intermediaries What it means for innovation\, pricing\, and consumer cho
 ice
URL:https://www.tisglobalsummit.com/agenda-sessions/the-great-shake-up-sh
 ifts-in-the-travel-industry-20251022/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18533@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T103000
DTEND;TZID=Europe/Madrid:20251022T111500
SUMMARY:The Great Convergence: Rentals\, Hotels\, and the Hybrid Future o
 f Hospitality
DESCRIPTION:What defines a hotel? What defines a rental? In 2025\, those 
 lines are increasingly hard to draw. Rentals are scaling\, professionaliz
 ing\, and delivering services once exclusive to hotels — while hotels a
 re rethinking space\, flexibility\, and guest experience to meet a demand
  shaped by the home-share generation.This session explores the strategic 
 convergence of two models that were once seen as competitors — and now 
 often look more alike than different.This panel brings together voices fr
 om both sides of the spectrum — and those building something entirely n
 ew in between.
URL:https://www.tisglobalsummit.com/agenda-sessions/the-great-convergence
 -rentals-hotels-and-the-hybrid-future-of-hospitality-20251022/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18662@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T103000
DTEND;TZID=Europe/Madrid:20251022T111500
SUMMARY:Turismo bajo control: Ciberresiliencia y Normativa de la Unión E
 uropea
DESCRIPTION:Esta sesión mostrará cómo el cumplimiento en protección d
 e datos (RGPD y LOPDGDD) es clave para la reputación y competitividad de
 l turismo.Se analizarán sanciones reales y errores comunes en empresas h
 oteleras y tecnológicas.Además\, se compartirán buenas prácticas y c
 ómo la ciberresiliencia puede convertirse en un activo estratégico
URL:https://www.tisglobalsummit.com/agenda-sessions/turismo-bajo-control-
 ciberresiliencia-y-normativa-de-la-union-europea-20251022/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19896@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T104500
DTEND;TZID=Europe/Madrid:20251022T110000
SUMMARY:SPAIN LIVING LAB – Spain/Canary Islands Living Lab: From Data t
 o Emotion — Transforming the Tourist Experience with AI
DESCRIPTION:El Spain–Canarias Living Lab une IA\, neuromarketing\, anal
 ítica emocional y realidad virtual para transformar datos en experiencia
 s y emociones. A través de la RV y el teletransporte sensorial\, propone
  nuevas formas de analizar al turista\, convirtiendo la información en v
 ivencias inmersivas que revelan cómo transformar la experiencia
URL:https://www.tisglobalsummit.com/agenda-sessions/spain-living-lab-spai
 n-canary-islands-living-lab-from-data-to-emotion-transforming-the-tourist
 -experience-with-ai-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18575@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T104500
DTEND;TZID=Europe/Madrid:20251022T111500
SUMMARY:Digital transformation in destination management: innovation and 
 best practices
DESCRIPTION:From data-driven decision-making to new ways of communicating
  with travellers\, destinations are embracing digital tools to enhance co
 mpetitiveness and sustainability. This session will showcase concrete cas
 es of how innovation is reshaping destination management\, visitor engage
 ment\, and long-term value creation.
URL:https://www.tisglobalsummit.com/agenda-sessions/digital-transformatio
 n-in-destination-management-innovation-and-best-practices-20251022/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-20119@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T110000
DTEND;TZID=Europe/Madrid:20251022T111500
SUMMARY:HOTELKIT – ¿Todavía en los 90 o ya con hotelkit?
DESCRIPTION:En el sector hotelero\, muchos procesos siguen anclados en lo
 s años 90: notas en papel\, walkie\, correos infinitos\, Pero el huéspe
 d de hoy exige inmediatez y eficiencia. En esta charla\, se mostrará có
 mo la comunicación interna transforma la operativa diaria.
URL:https://www.tisglobalsummit.com/agenda-sessions/hotelkit-todavia-en-l
 os-90-o-ya-con-hotelkit-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19841@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T111500
DTEND;TZID=Europe/Madrid:20251022T113000
SUMMARY:AMAZING UP
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/amazing-up-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18389@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T111500
DTEND;TZID=Europe/Madrid:20251022T120000
SUMMARY:Balancing Tech and Hospitality: Making Guests Feel Welcome in a D
 igital World
DESCRIPTION:From mobile check-in to AI-powered recommendations\, technolo
 gy is changing how guests interact with hotels — but great hospitality 
 still depends on human warmth\, empathy\, and service. This session explo
 res how hotel brands\, boutique properties\, and tech providers are findi
 ng the right balance between automation and personalisation. How can digi
 tal tools make operations smoother without losing the magic of personal c
 onnection? Where does high-tech stop and high-touch begin? Join us as we 
 discuss: How to integrate tech without dehumanising the experience When g
 uests want speed vs when they need support Tools that enhance staff effic
 iency while improving service quality How to scale personalised service i
 n a digital-first world The future of hospitality is not just digital —
  it’s digital with heart.
URL:https://www.tisglobalsummit.com/agenda-sessions/balancing-tech-and-ho
 spitality-making-guests-feel-welcome-in-a-digital-world-20251022/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18528@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T111500
DTEND;TZID=Europe/Madrid:20251022T120000
SUMMARY:Innovation In Motion: Travel Leading Voices Toward Future of Tour
 ism
DESCRIPTION:In a time of accelerating change\, how are travel’s boldest
  leaders shaping what comes next? This session brings together visionary 
 CEOs from across the travel spectrum — from packaged adventure to flash
  deals and community-driven group trips — to explore how they’re rein
 venting the traveler experience\, scaling in turbulent markets\, and usin
 g innovation not just as a tool\, but as a mindset. What you’ll hear: H
 ow digital-native brands are redesigning the customer journey The role of
  community\, flexibility\, and storytelling in post-pandemic growth How e
 ach leader is navigating macro uncertainty\, tech disruption\, and shifti
 ng demand What “innovation” truly means when it has to scale — fast
  Expect a dynamic\, honest\, and forward-looking conversation with three 
 of the most exciting travel brands in Europe today.
URL:https://www.tisglobalsummit.com/agenda-sessions/innovation-in-motion-
 travel-leading-voices-toward-future-of-tourism-20251022/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18553@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T111500
DTEND;TZID=Europe/Madrid:20251022T120000
SUMMARY:La próxima frontera para el turismo impactante: un sector de via
 jes seguro para la infancia y la adolescencia
DESCRIPTION:El turismo es uno de los sectores más internacionalizados e 
 influyentes a nivel global\, líder en innovación y sostenibilidad. Ahor
 a tiene la oportunidad de establecer un nuevo punto de referencia interna
 cional: integrar la protección infantil como pilar estratégico de su mo
 delo de negocio. En esta sesión\, RIU Hotels & Resorts compartirá su ex
 periencia pionera en la implementación de protocolos de protección infa
 ntil\, mostrando cómo la responsabilidad social puede convertirse en una
  ventaja competitiva y un motor de confianza entre clientes\, comunidades
  y socios. Una conversación inspiradora sobre cómo el turismo puede tra
 nsformar vidas\, comenzando con los más vulnerables.
URL:https://www.tisglobalsummit.com/agenda-sessions/la-proxima-frontera-p
 ara-el-turismo-impactante-un-sector-de-viajes-seguro-para-la-infancia-y-l
 a-adolescencia-20251022/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-18663@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T111500
DTEND;TZID=Europe/Madrid:20251022T120000
SUMMARY:CIOs al timón: liderando la nueva era turística
DESCRIPTION:A medida que la tecnología ocupa un papel central en la indu
 stria turística\, los CIOs y líderes digitales ya no se limitan a dar s
 oporte a las operaciones: están definiendo la estrategia. Esta sesión r
 eunirá a altos ejecutivos tecnológicos para compartir cómo están dise
 ñando hojas de ruta digitales\, impulsando la adopción de la IA\, garan
 tizando la resiliencia en ciberseguridad y alineando el IT con el crecimi
 ento del negocio. La conversación desvelará qué se necesita para lider
 ar la transformación en un sector cada vez más competitivo y dinámico.
URL:https://www.tisglobalsummit.com/agenda-sessions/cios-al-timon-lideran
 do-la-nueva-era-turistica-20251022/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19842@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T113000
DTEND;TZID=Europe/Madrid:20251022T114500
SUMMARY:EROOM SUITE
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/eroom-suite-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19677@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T114500
DTEND;TZID=Europe/Madrid:20251022T120000
SUMMARY:MEWS – Convirtiendo datos en experiencias​ e ingresos​
DESCRIPTION:Convirtiendo datos en experiencias​ e ingresos​.
URL:https://www.tisglobalsummit.com/agenda-sessions/mews-convirtiendo-dat
 os-en-experiencias-e-ingresos-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19463@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T120000
DTEND;TZID=Europe/Madrid:20251022T121500
SUMMARY:NEWHOTEL – Digital Transformation in Hospitality – How Techno
 logy Drives Efficiency and Results
DESCRIPTION:Newhotel showcases how digital transformation is redefining t
 he future of hospitality. Discover technology solutions that boost effici
 ency\, reduce costs\, and maximize revenue while enhancing the guest expe
 rience.
URL:https://www.tisglobalsummit.com/agenda-sessions/newhotel-digital-tran
 sformation-in-hospitality-how-technology-drives-efficiency-and-results-20
 251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18529@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T120000
DTEND;TZID=Europe/Madrid:20251022T123000
SUMMARY:AI as a Growth Engine: Reimagining the Travel Experience
DESCRIPTION:AI is no longer the future of travel\; it is the growth engin
 e shaping it today. In this keynote\, Anna Grigoryan\, Managing Director 
 Mobility & Experiences\, shares how HBX Group leverages AI to simplify co
 mplexity and unlock opportunity. She will highlight three critical pillar
 s: prediction\, through advanced demand forecasting with Temporal Fusion 
 Transformers\; personalisation\, via data-driven global marketing campaig
 ns\; and planning\, with The Luxurist AI itinerary planner. These innovat
 ions help ensure the right product reaches the right traveller at the rig
 ht time. Join Anna to discover how AI can empower partners\, elevate cust
 omer experiences\, and fuel the next wave of travel growth.
URL:https://www.tisglobalsummit.com/agenda-sessions/ai-as-a-growth-engine
 -reimagining-the-travel-experience-20251022/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18554@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T120000
DTEND;TZID=Europe/Madrid:20251022T123000
SUMMARY:Capital Ideas: Rethinking City Branding in a Digital World
DESCRIPTION:How are Europe’s most iconic capitals reimagining their bra
 nd and tourism strategies in a hyper-digital\, post-pandemic world? In th
 is high-level session\, representatives from Vienna\, Paris\, and London 
 will share how they are adapting their destination branding to reflect ne
 w traveler values\, resident expectations\, and global visibility challen
 ges. From emotional storytelling and data-driven campaigns to inclusive n
 arratives and sustainability positioning\, we’ll explore how these citi
 es are moving beyond traditional tourism marketing to build long-term eng
 agement — both locally and globally. A powerful conversation on identit
 y\, innovation\, and the evolving role of urban destinations in the exper
 ience economy.
URL:https://www.tisglobalsummit.com/agenda-sessions/capital-ideas-rethink
 ing-city-branding-in-a-digital-world-20251022/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-18664@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T120000
DTEND;TZID=Europe/Madrid:20251022T123000
SUMMARY:AI for Beginners Training Course: Demystifying Artificial Intelli
 gence with Practical Use Cases
DESCRIPTION:Artificial Intelligence is everywhere — and yet for many pr
 ofessionals\, it still sounds intimidating\, abstract\, or reserved for t
 ech experts. This session will break down AI into simple\, practical conc
 epts that anyone can understand and use. Through real-life examples and h
 ands-on demonstrations\, participants will discover how AI tools can impr
 ove everyday tasks\, spark creativity\, and boost efficiency — without 
 needing a technical background.
URL:https://www.tisglobalsummit.com/agenda-sessions/ai-for-beginners-trai
 ning-course-demystifying-artificial-intelligence-with-practical-use-cases
 -20251022/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18550@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T120000
DTEND;TZID=Europe/Madrid:20251022T124500
SUMMARY:Hostel Renaissance: From Budget Beds to Scalable Lifestyle Brands
DESCRIPTION:Once seen purely as low-cost options for backpackers\, hostel
 s are now at the forefront of design\, community\, and scalable hospitali
 ty innovation. A new generation of operators is blending the social spiri
 t of hostels with elevated design\, tech-enabled operations\, and brand e
 xperiences that rival boutique hotels — all while staying agile and acc
 essible. This session brings together the leaders redefining the hostel c
 ategory\, turning once-niche formats into profitable\, investment-attract
 ive lifestyle brands that resonate with younger and more value-conscious 
 travelers. Key topics include: How hostels are evolving from beds to bran
 ded experiences Merging community\, design\, and affordability at scale N
 ew revenue streams: F&B\, events\, coliving\, remote work Expansion strat
 egies and the rise of hostel “chains” Competing with hotels while sta
 ying true to hostel DNA
URL:https://www.tisglobalsummit.com/agenda-sessions/hostel-renaissance-fr
 om-budget-beds-to-scalable-lifestyle-brands-20251022/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-19549@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T121500
DTEND;TZID=Europe/Madrid:20251022T123000
SUMMARY:AUMENTUR – Technological sustainability: a challenge for destin
 ations
DESCRIPTION:Tourism destinations face the challenge of integrating techno
 logy in a way that is not only innovative but also sustainable—economic
 ally\, socially\, and environmentally. Technological sustainability means
  adopting digital tools that are efficient\, inclusive\, and resilient\, 
 while avoiding high costs.
URL:https://www.tisglobalsummit.com/agenda-sessions/aumentur-technologica
 l-sustainability-a-challenge-for-destinations-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19391@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T123000
DTEND;TZID=Europe/Madrid:20251022T124500
SUMMARY:SEBKA TECHNOLOGY – Hacienda Guzmán\, patrimonio inmersivo
DESCRIPTION:Aplicación con contenidos en AR y VR sobre el funcionamiento
  de una antigua almazara del siglo XVI. Olivoteca con las principales esp
 ecies de olivo del mundo a través de información QR.
URL:https://www.tisglobalsummit.com/agenda-sessions/sebka-technology-haci
 enda-guzman-patrimonio-inmersivo-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19235@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T123000
DTEND;TZID=Europe/Madrid:20251022T130000
SUMMARY:The New Compass: How AI is Redefining Travel Search and Planning
DESCRIPTION:We explore how Google’s new Generative AI tools are revolut
 ionizing the industry\, turning the complexity of planning a trip into a 
 unified\, intuitive\, and conversational experience.
URL:https://www.tisglobalsummit.com/agenda-sessions/the-new-compass-how-a
 i-is-redefining-travel-search-and-planning-20251022/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18552@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T123000
DTEND;TZID=Europe/Madrid:20251022T131500
SUMMARY:Stories that Sell: How Destinations and Brands Win Hearts in the 
 Age of AI
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/stories-that-sell-how
 -destinations-and-brands-win-hearts-in-the-age-of-ai-20251022/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19245@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T123000
DTEND;TZID=Europe/Madrid:20251022T131500
SUMMARY:Innovación turística para impulsar la digitalización de los de
 stinos. Colaboración como eje vertebrador
DESCRIPTION:Telefónica presenta las novedades del Hub de Innovación Tur
 ística\, una iniciativa que reúne a más de 60 empresas para impulsar l
 a digitalización de los destinos. La colaboración público-privada se c
 onsolida como el motor de esta transformación. En este panel conoceremos
  experiencias de Andalucía Nexus\, Globaldit\, BemyVega y ForwardKeys (A
 madeus)\, que muestran cómo la tecnología\, los datos y la accesibilida
 d están redefiniendo la gestión y promoción turística. Un espacio par
 a compartir cómo la innovación colaborativa está construyendo los dest
 inos inteligentes del futuro.
URL:https://www.tisglobalsummit.com/agenda-sessions/innovacion-turistica-
 para-impulsar-la-digitalizacion-de-los-destinos-colaboracion-como-eje-ver
 tebrador-20251022/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-20118@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T124500
DTEND;TZID=Europe/Madrid:20251022T130000
SUMMARY:INTERNALIA – Ciudades que conversan: cómo la IA transforma la 
 relación entre destinos\, visitantes y ciudadanos
DESCRIPTION:IA conversacional para destinos\, DMOs\, ayuntamientos y feri
 as: ciudad como servicio en WhatsApp\, conectando datos\, agenda y atenci
 ón en tiempo real para ciudadanos y turistas.
URL:https://www.tisglobalsummit.com/agenda-sessions/internalia-ciudades-q
 ue-conversan-como-la-ia-transforma-la-relacion-entre-destinos-visitantes-
 y-ciudadanos-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18686@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T124500
DTEND;TZID=Europe/Madrid:20251022T133000
SUMMARY:Absentismo en hostelería: ¿síntoma de un modelo agotado o reto
  de gestión pendiente?
DESCRIPTION:El absentismo laboral ha alcanzado cifras históricas en el s
 ector hotelero español\, afectando directamente a la operativa\, la expe
 riencia cliente y la sostenibilidad del negocio. ¿Estamos ante un proble
 ma coyuntural o es el reflejo de un modelo de gestión que necesita evolu
 cionar?En esta mesa redonda\, reunimos a directivos de cadenas hoteleras 
 y representantes sectoriales de Baleares y Canarias para debatir sobre la
 s causas reales del fenómeno\, el impacto económico\, y las posibles so
 luciones: desde mejoras en los modelos contractuales hasta estrategias de
  motivación\, tecnología o liderazgo.
URL:https://www.tisglobalsummit.com/agenda-sessions/absentismo-en-hostele
 ria-sintoma-de-un-modelo-agotado-o-reto-de-gestion-pendiente-20251022/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-19392@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T130000
DTEND;TZID=Europe/Madrid:20251022T131500
SUMMARY:ULTUS INNOVATION – ROSSA: Innovación para el turismo del prese
 nte
DESCRIPTION:Avanzamos hacia un modelo donde la automatización y la intel
 igencia artificial actúan como recepcionistas digitales\, mejorando la e
 xperiencia del huésped y liberando al gestor de tareas repetitivas.
URL:https://www.tisglobalsummit.com/agenda-sessions/ultus-innovation-ross
 a-innovacion-para-el-turismo-del-presente-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18530@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T130000
DTEND;TZID=Europe/Madrid:20251022T140000
SUMMARY:New Tourism Frontiers: Where Demand Is Shifting and Why It Matter
 s
DESCRIPTION:As global travel rebounds\, the geography of growth is changi
 ng. Asia is back — with new outbound trends\, digital platforms\, and r
 ising middle classes. LATAM is asserting itself with vibrant local operat
 ors and growing international demand. Meanwhile\, traditional European an
 d North American players are adapting to this shift in global gravity. Th
 is session will explore: How new source markets (APAC\, LATAM\, Middle Ea
 st) are transforming demand patternsThe role of local platforms like Rate
 Gain\, Civitatis\, DidaTravel\, or Trip.com in shaping global flowsDistr
 ibution\, tech infrastructure\, and content strategies needed to attract 
 and serve these marketsHow destinations and global operators can build re
 levance in this evolving landscape
URL:https://www.tisglobalsummit.com/agenda-sessions/new-tourism-frontiers
 -where-demand-is-shifting-and-why-it-matters-20251022/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19849@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T131500
DTEND;TZID=Europe/Madrid:20251022T133000
SUMMARY:CLOUDBEDS – ¿Está tu PMS a Prueba de futuro?
DESCRIPTION:Descubre cómo Cloudbeds está revolucionando la gestión hot
 elera con su plataforma unificada. Hablaremos de cómo la automatización
 \, la inteligencia artificial y las integraciones estratégicas están tr
 ansformando la manera de operar\, optimizar ingresos y ofrecer experienci
 as inolvidables a los huéspedes.
URL:https://www.tisglobalsummit.com/agenda-sessions/cloudbeds-esta-tu-pms
 -a-prueba-de-futuro-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18555@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T131500
DTEND;TZID=Europe/Madrid:20251022T140000
SUMMARY:La Plataforma Inteligente de Destinos al servicio del turismo
DESCRIPTION:La Plataforma Inteligente de Destinos desarrollada por SEGITT
 UR está al servicio del turismo ya que permite transformar los datos en 
 decisiones estratégicas que benefician a todos los actores del sector\, 
 desde el destino al turista pasando por la empresa. Facilita la planifica
 ción y gestión sostenible de los destinos\, mejora la competitividad de
  las empresas turísticas y ofrece a los viajeros experiencias más perso
 nalizadas y seguras. Su enfoque inteligente impulsa un modelo de turismo 
 más eficiente\, innovador y centrado en las necesidades reales del entor
 no y las personas.
URL:https://www.tisglobalsummit.com/agenda-sessions/la-plataforma-intelig
 ente-de-destinos-al-servicio-del-turismo-20251022/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19654@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T131500
DTEND;TZID=Europe/Madrid:20251022T140000
SUMMARY:Smart Waves: Tourism on Air
DESCRIPTION:A lively session exploring how podcasts\, audio storytelling\
 , and new sound formats are reshaping destination marketing and travel in
 spiration
URL:https://www.tisglobalsummit.com/agenda-sessions/smart-waves-tourism-o
 n-air-20251022/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19745@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T133000
DTEND;TZID=Europe/Madrid:20251022T134500
SUMMARY:NORAY – Tu PMS debería empezar por gestionar tus finanzas
DESCRIPTION:Las finanzas siguen siendo el gran olvidado en la mayoría de
  los PMS. Pero si son lo primero para tu negocio\, ¿por qué no lo son t
 ambién en tu ecosistema tecnológico? En esta presentación exploramos c
 ómo cambia la gestión cuando las finanzas ocupan el centro y compartimo
 s casos reales donde el control económico deja de estar en segundo plano
 .
URL:https://www.tisglobalsummit.com/agenda-sessions/noray-tu-pms-deberia-
 empezar-por-gestionar-tus-finanzas-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19155@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T133000
DTEND;TZID=Europe/Madrid:20251022T140000
SUMMARY:La sostenibilidad más allá del vestíbulo: estrategias reales p
 ara la gestión del agua\, los residuos y la energía
DESCRIPTION:Los hoteles y destinos están bajo presión para pasar de las
  promesas ecológicas a la acción medible. En esta sesión\, líderes de
 l sector compartirán estrategias concretas sobre cómo la industria pued
 e optimizar el uso del agua\, reducir los residuos y gestionar la energí
 a de manera más eficiente\, convirtiendo los compromisos de sostenibilid
 ad en resultados operativos reales.
URL:https://www.tisglobalsummit.com/agenda-sessions/la-sostenibilidad-mas
 -alla-del-vestibulo-estrategias-reales-para-la-gestion-del-agua-los-resid
 uos-y-la-energia-20251022/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-19746@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T134500
DTEND;TZID=Europe/Madrid:20251022T140000
SUMMARY:ALTIA – eVisitar. Plataforma eTurismo para destinos. Sostenibil
 idad\, Eficiencia e Innovación
DESCRIPTION:Presentación de la plataforma eVisitar para destinos turíst
 icos. Enfoque práctico basado en el proyecto realizado para el proyecto 
 de Turismo del Ayto. de Cuenca. Se enfatizará en los elementos más inno
 vadores como la Oficina de Virtual de Turismo
URL:https://www.tisglobalsummit.com/agenda-sessions/altia-evisitar-plataf
 orma-eturismo-para-destinos-sostenibilidad-eficiencia-e-innovacion-202510
 22/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19747@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T140000
DTEND;TZID=Europe/Madrid:20251022T141500
SUMMARY:DESCUBRE GROUP – Soluciones Digitales Para Hoteles
DESCRIPTION:Ofrecemos soluciones digitales para hoteles que mejoran la ex
 periencia del huésped\, optimizan la gestión y potencian las ventas int
 ernas.
URL:https://www.tisglobalsummit.com/agenda-sessions/descubre-group-soluci
 ones-digitales-para-hoteles-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19748@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T141500
DTEND;TZID=Europe/Madrid:20251022T143000
SUMMARY:FI GROUP – Turismo 5.0: estrategias de inversión para un futur
 o sostenible y digital
DESCRIPTION:La competitividad turística del futuro se construye hoy sobr
 e pilares sostenibles\, digitales e inclusivos. En FI Group impulsamos la
  transformación del sector mediante estrategias de inversión robustas y
  el aprovechamiento de incentivos fiscales y financiación pública.
URL:https://www.tisglobalsummit.com/agenda-sessions/fi-group-turismo-5-0-
 estrategias-de-inversion-para-un-futuro-sostenible-y-digital-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19727@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T153000
DTEND;TZID=Europe/Madrid:20251022T154500
SUMMARY:TURISMO Y PLANIFICACIÓN COSTA DEL SOL – Nuevos retos en la Int
 eligencia Turística para la gestión de los destinos turísticos
DESCRIPTION:Presentación de un caso de éxito de Inteligencia Turística
  consolidado y cuales son los retos para que las decisiones de los destin
 os y productos turísticos tomen sus decisiones de la forma más eficient
 e posible.
URL:https://www.tisglobalsummit.com/agenda-sessions/turismo-y-planificaci
 on-costa-del-sol-nuevos-retos-en-la-inteligencia-turistica-para-la-gestio
 n-de-los-destinos-turisticos-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18557@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T153000
DTEND;TZID=Europe/Madrid:20251022T160000
SUMMARY:Hospitality at Scale: A Fireside Chat with Pierre & Vacances Euro
 pe’s CEO
DESCRIPTION:An open conversation about strategy\, innovation\, and what i
 t really takes to scale hospitality across Europe.
URL:https://www.tisglobalsummit.com/agenda-sessions/hospitality-at-scale-
 a-fireside-chat-with-pierre-vacances-europes-ceo-20251022/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18666@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T153000
DTEND;TZID=Europe/Madrid:20251022T160000
SUMMARY:Unlocking New Revenue Streams with AI Voice Agents
DESCRIPTION:The AI Revolution in Travel: unlocking the new era of travel 
 experienceAI is transforming industries from finance to healthcare\, yet 
 hospitality remains stubbornly behind. The reason isn’t a lack of ambit
 ion\, but a lack of something far more fundamental: unified data. In this
  context\, AI-powered voice agents are emerging as a key innovation that 
 could reshape how travel is booked. With access to unified data\, these a
 gents can deliver accurate\, personalized answers in seconds and unlock a
  new era of smarter\, more profitable hotel revenue management.
URL:https://www.tisglobalsummit.com/agenda-sessions/unlocking-new-revenue
 -streams-with-ai-voice-agents-20251022/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18556@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T153000
DTEND;TZID=Europe/Madrid:20251022T161500
SUMMARY:The Competitive Edge: How Data-Driven Destinations Attract Better
  Tourism
DESCRIPTION:As destinations compete globally\, the ones that win are not 
 the most beautiful — but the most strategic. This session explores how 
 data and smart planning allow destinations to target better segments\, le
 ngthen stays\, improve yield\, and attract investment while preserving lo
 cal life. Key topics: Rethinking KPIs: from volume to value Market intell
 igence to attract ideal segments Aligning data insights with brand and pr
 oduct How smart equals competitive — not just connected
URL:https://www.tisglobalsummit.com/agenda-sessions/the-competitive-edge-
 how-data-driven-destinations-attract-better-tourism-20251022/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-18534@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T153000
DTEND;TZID=Europe/Madrid:20251022T163000
SUMMARY:When Non-Travel Brands Enter The Game
DESCRIPTION:A new wave of brands is stepping into the travel arena — an
 d they don’t come from the tourism world. From sports retailers and e-c
 ommerce platforms to loyalty ecosystems and lifestyle brands\, these play
 ers are designing experiences\, launching travel products\, and building 
 new emotional connections with their communities. In this session\, we ex
 plore how and why non-travel brands are entering the market — what they
  bring to the table\, how they challenge traditional players\, and what o
 pportunities exist for collaboration. Topics include: What drives a non-t
 ravel brand to expand into tourism? How do they leverage trust\, communit
 y\, and data to build travel experiences? What does this mean for traditi
 onal operators\, DMOs and OTAs? What types of partnerships and models are
  emerging?
URL:https://www.tisglobalsummit.com/agenda-sessions/when-non-travel-brand
 s-enter-the-game-20251022/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19856@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T154500
DTEND;TZID=Europe/Madrid:20251022T160000
SUMMARY:ORANGE EMPRESAS – Medición del impacto de un crucero en tu ciu
 dad
DESCRIPTION:Solución que\, a partir del geoposicionamiento de dispositiv
 os móviles\, permite analizar el impacto que genera la llegada de un cru
 cero en la saturación de las vías urbanas de una ciudad\, ofreciendo in
 formación detallada a nivel de tramo de calle.
URL:https://www.tisglobalsummit.com/agenda-sessions/orange-empresas-medic
 ion-del-impacto-de-un-crucero-en-tu-ciudad-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19341@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T160000
DTEND;TZID=Europe/Madrid:20251022T161500
SUMMARY:TELEFONICA AI + Mobility Intelligence – Gestión sostenible de 
 destinos con datos confiables
DESCRIPTION:Smart Steps es la capa de movilidad que alimenta casos de IA 
 en producción para destinos y operadores: predicción de demanda\, gesti
 ón de flujos y atribución de campañas\, todo con privacidad por diseñ
 o.
URL:https://www.tisglobalsummit.com/agenda-sessions/telefonica-ai-mobilit
 y-intelligence-gestion-sostenible-de-destinos-con-datos-confiables-202510
 22/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18551@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T160000
DTEND;TZID=Europe/Madrid:20251022T164500
SUMMARY:Breaking the Mold: Redefining Innovative Stays
DESCRIPTION:Hospitality is undergoing a creative renaissance. From immers
 ive retreats and eco-resorts to lifestyle-driven brands and hybrid hotel 
 concepts\, a new wave of accommodation models is emerging — built aroun
 d purpose\, flexibility\, wellness\, and emotional connection. This sessi
 on brings together leaders who are reinventing what it means to “host
 ” in today’s travel landscape. We'll explore how they're designing sp
 aces that blend comfort and community\, delivering curated experiences ov
 er standard services\, and appealing to a traveler who values authenticit
 y\, sustainability\, and meaning over stars and square meters.
URL:https://www.tisglobalsummit.com/agenda-sessions/breaking-the-mold-red
 efining-innovative-stays-20251022/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18668@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T160000
DTEND;TZID=Europe/Madrid:20251022T164500
SUMMARY:Smarter Travel with AI: Data\, Decisions and Customer Journeys
DESCRIPTION:AI is no longer optional. It’s redefining how travel compan
 ies optimize operations\, forecast demand\, and engage with travelers as 
 well to boost profitability. In this session\, experts will explore how a
 rtificial intelligence is powering smarter marketing investments\, revenu
 e optimization\, and scalable efficiency across the travel sector.
URL:https://www.tisglobalsummit.com/agenda-sessions/smarter-travel-with-a
 i-data-decisions-and-customer-journeys-20251022/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19678@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T161500
DTEND;TZID=Europe/Madrid:20251022T163000
SUMMARY:ANDALUCÍA TRADE – Apoyamos tu empresa\, financiamos tu proyect
 o
DESCRIPTION:Presentación de las líneas de incentivos regionales puestas
  en marcha por Andalucía TRADE (Agencia Empresarial para la Transformaci
 ón y el Desarrollo Económico) dirigidas a apoyar la internacionalizaci
 ón\, impulsar el crecimiento empresarial y desarrollo industrial así co
 mo a fomentar los proyectos de I+D+i.
URL:https://www.tisglobalsummit.com/agenda-sessions/andalucia-trade-apoya
 mos-tu-empresa-financiamos-tu-proyecto-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18667@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T161500
DTEND;TZID=Europe/Madrid:20251022T171500
SUMMARY:Gobernanza del dato: Nuevos esquemas de colaboración para el imp
 ulso de la compartición de datos ante los nuevos desafíos del turismo
DESCRIPTION:La Plataforma de Innovación Abierta desarrollada por Segittu
 r y su espacio de datos sumado a nuevas fuentes de datos y una mayor prep
 aración de los equipos humanos en los DTI están permitiendo proyectar m
 ejor qué dato se requiere y con quién se comparte para enfrentar retos 
 nunca resueltos. Principales jugadores del escenario digital turístico e
 xpondrán y debatirán sobre los últimos avances sobre la generación\, 
 compartición y uso masivo de datos. Soberanía\, confianza y seguridad e
 nvolviendo los procesos de compartición de datos.
URL:https://www.tisglobalsummit.com/agenda-sessions/gobernanza-del-dato-n
 uevos-esquemas-de-colaboracion-para-el-impulso-de-la-comparticion-de-dato
 s-ante-los-nuevos-desafios-del-turismo-20251022/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19679@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T163000
DTEND;TZID=Europe/Madrid:20251022T170000
SUMMARY:VEOLIA -Veolia Success Case: Transforming Water Management in the
  Hotel Sector
DESCRIPTION:The presentation will highlight a remarkable success story in
  the hotel sector\, within the scope of Veolia’s environmental neutrali
 ty services designed to transform negative impacts into positive outcomes
 . Through strategic design and the implementation of innovative water sol
 utions\, Veolia provides hotels with a clear and achievable path toward w
 ater neutrality.The case study demonstrates two key impacts. Environmenta
 lly\, the implementation of targeted water management measures led to sub
 stantial reductions in consumption\, waste\, and operational footprint—
 significantly contributing to water conservation and resource resilience.
  From a business perspective\, the initiative delivered measurable financ
 ial benefits through cost savings\, compliance with regulations\, and the
  strengthening of brand reputation in sustainability.
URL:https://www.tisglobalsummit.com/agenda-sessions/veolia-veolia-success
 -case-transforming-water-management-in-the-hotel-sector-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18685@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T163000
DTEND;TZID=Europe/Madrid:20251022T173000
SUMMARY:Opening Ceremony
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/opening-ceremony-2025
 1022/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18558@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T164500
DTEND;TZID=Europe/Madrid:20251022T171500
SUMMARY:Small Hotels\, Big Ecosystem: Leveraging Associations & Partnersh
 ips
DESCRIPTION:Independent and small-scale hotels often face an uphill battl
 e when competing with global chains — but by joining forces\, sharing r
 esources\, and forming smart partnerships\, they’re gaining the scale\,
  visibility\, and resilience needed to thrive in today’s competitive la
 ndscape. This session explores how hotel associations\, consortia\, and t
 ech or marketing alliances are helping smaller properties punch above the
 ir weight — while preserving their unique identity and local DNA. Key d
 iscussion points: How associations and soft brands are supporting commerc
 ial reach and tech adoption Building shared marketing power without losin
 g independence Operational collaboration: training\, sustainability progr
 ams\, data\, and tools Partnerships with tech platforms\, DMOs\, and expe
 rience providers Real-world examples of small hotels scaling their impact
  through community and connection Whether you're a rural boutique hotel\,
  urban B&B\, or family-run resort\, this session offers practical insight
 s into building strength through strategic collaboration.  
URL:https://www.tisglobalsummit.com/agenda-sessions/small-hotels-big-ecos
 ystem-leveraging-associations-partnerships-20251022/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-19846@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T170000
DTEND;TZID=Europe/Madrid:20251022T171500
SUMMARY:BOOKLINE – La IA por voz que responde a los huéspedes y convie
 rte llamadas en reservas.
DESCRIPTION:ChatGPT said: Bookline es la IA por voz que responde a tus hu
 éspedes y convierte llamadas en reservas. Automatiza la atención telef
 ónica\, reduce llamadas perdidas y mejora la experiencia del cliente. Di
 sponible 24/7\, impulsa los ingresos y apoya a los equipos de ventas y re
 servas de tu alojamiento.
URL:https://www.tisglobalsummit.com/agenda-sessions/bookline-la-ia-por-vo
 z-que-responde-a-los-huespedes-y-convierte-llamadas-en-reservas-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19843@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T171500
DTEND;TZID=Europe/Madrid:20251022T173000
SUMMARY:PROTEL / SERRENISIMA – From inspiration to repeater
DESCRIPTION:Cloud based solutions to leverage each touch point\, manage y
 our guests and turn them into repeaters.
URL:https://www.tisglobalsummit.com/agenda-sessions/protel-serrenisima-fr
 om-inspiration-to-repeater-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18669@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T171500
DTEND;TZID=Europe/Madrid:20251022T180000
SUMMARY:Inclusion in Motion: Travel That Works for Everyone
DESCRIPTION:True innovation in travel means building experiences that are
  accessible\, inclusive\, and equitable — for everyone. From travelers 
 with disabilities to underrepresented communities\, families\, solo adven
 turers\, and those navigating financial or cultural barriers\, the indust
 ry must rethink how it designs\, communicates\, and delivers travel. This
  session will explore how companies and destinations are embedding inclus
 ion into the core of their strategy — not as an afterthought\, but as a
  driver of loyalty\, differentiation\, and long-term value. Topics includ
 e: Designing inclusive products and services from the ground up Accessibi
 lity in transport\, accommodation\, and experiences Inclusive marketing: 
 language\, representation\, and authenticity Technology as an enabler —
  and when it becomes a barrier Business case vs. moral imperative: why in
 clusion drives growth
URL:https://www.tisglobalsummit.com/agenda-sessions/inclusion-in-motion-t
 ravel-that-works-for-everyone-20251022/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-18670@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T171500
DTEND;TZID=Europe/Madrid:20251022T180000
SUMMARY:Transformación Digital en Turismo: Del Discurso a la Realidad
DESCRIPTION:Todo el mundo habla de digitalización como si fuera un paso 
 automático\, pero en turismo no basta con adoptar tecnología. Transform
 ar de verdad significa cambiar procesos\, mentalidad y cultura organizati
 va.
URL:https://www.tisglobalsummit.com/agenda-sessions/transformacion-digita
 l-en-turismo-del-discurso-a-la-realidad-20251022/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19166@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T171500
DTEND;TZID=Europe/Madrid:20251022T180000
SUMMARY:Escalar con inteligencia: cómo la tecnología está empoderando 
 a los hoteles independientes
DESCRIPTION:Los hoteles independientes se enfrentan cada día al reto de 
 crecer y competir en un mercado dominado muchas veces por grandes cadenas
  y OTA's. Hoy\, gracias a la tecnología\, tienen la oportunidad de trans
 formar su modelo: potenciar la venta directa\, automatizar procesos y pos
 icionarse en igualdad de condiciones en el entorno digital. En esta sesi
 ón\, hoteleros independientes compartirán sus experiencias reales y emp
 resas tecnológicas del sector turístico nos mostrarán cómo la innovac
 ión digital puede convertirse en una ventaja competitiva decisiva. Una c
 onversación inspiradora sobre cómo escalar con inteligencia en el panor
 ama hotelero actual.
URL:https://www.tisglobalsummit.com/agenda-sessions/escalar-con-inteligen
 cia-como-la-tecnologia-esta-empoderando-a-los-hoteles-independientes-2025
 1022/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-19728@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T173000
DTEND;TZID=Europe/Madrid:20251022T174500
SUMMARY:PERS BY EXPLORINS – Loyalty\, the New Acquisition Channel: Real
 -Time Data\, Cut CAC\, Drive Revenue\, and Boost Sustainability
DESCRIPTION:Explore how businesses across the tourism and experience indu
 stry are getting real-time data from customer experiences and engagement\
 , turning it into a powerful acquisition engine. Together with Angela Bus
 tillos\, CMO and Co-founder of eXplorins We’ll break down how loyalty c
 an cut your CAC\, boost revenue\, and even reward more sustainable behavi
 or.
URL:https://www.tisglobalsummit.com/agenda-sessions/pers-by-explorins-loy
 alty-the-new-acquisition-channel-real-time-data-cut-cac-drive-revenue-and
 -boost-sustainability-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19529@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251022T174500
DTEND;TZID=Europe/Madrid:20251022T180000
SUMMARY:PRICELABS – La Nueva Arquitectura de Ingresos: Precios más Int
 eligentes para Equipos Hoteleros Ágiles
DESCRIPTION:Discover how lean hotel teams can maximize revenue with smart
 er\, data-driven pricing tools. Learn strategies to automate pricing\, op
 timize occupancy\, and make every decision count—without adding extra w
 orkload.
URL:https://www.tisglobalsummit.com/agenda-sessions/pricelabs-la-nueva-ar
 quitectura-de-ingresos-precios-mas-inteligentes-para-equipos-hoteleros-ag
 iles-20251022/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19162@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T093000
DTEND;TZID=Europe/Madrid:20251023T102000
SUMMARY:Inauguración Foro de Regiones Turísticas Innovadoras
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/inauguracion-foro-de-
 regiones-turisticas-innovadoras-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19848@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T100000
DTEND;TZID=Europe/Madrid:20251023T101500
SUMMARY:DESTINATION PULSE MABRIAN – Measuring What Matters: Unlocking t
 he True Impact of Events through Data Intelligence
DESCRIPTION:Events shape tourism beyond the spotlight\, but their true im
 pact is often hidden. Discover how data intelligence reveals visitor beha
 vior\, spending\, and sentiment — helping destinations maximize the val
 ue of every event.
URL:https://www.tisglobalsummit.com/agenda-sessions/destination-pulse-mab
 rian-measuring-what-matters-unlocking-the-true-impact-of-events-through-d
 ata-intelligence-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18390@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T100000
DTEND;TZID=Europe/Madrid:20251023T103000
SUMMARY:Beyond the Buzz: 5 Real-World Ways AI Is Transforming Travel
DESCRIPTION:AI is everywhere — but how is it actually being used by tra
 vel companies to drive results today? In this fast-paced and practical se
 ssion\, Dan Christian\, former Chief Digital Officer at The Travel Corpor
 ation and one of the leading voices in travel tech and marketing\, will w
 alk us through 5 concrete use cases where AI is actively reshaping how we
  attract\, convert\, and serve travelers — from dynamic pricing and pre
 dictive personalization\, to AI-enhanced content creation and customer se
 rvice. Join this session to explore how forward-thinking travel brands ar
 e moving beyond experimentation and integrating AI into their daily opera
 tions — with measurable impact.
URL:https://www.tisglobalsummit.com/agenda-sessions/beyond-the-buzz-5-rea
 l-world-ways-ai-is-transforming-travel-20251023/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19857@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T101500
DTEND;TZID=Europe/Madrid:20251023T103000
SUMMARY:WEB TENERIFE – Tenerife Sandbox Smart Destination
DESCRIPTION:Presentación del primer sandbox turístico de España y los 
 resultados de los proyectos.
URL:https://www.tisglobalsummit.com/agenda-sessions/web-tenerife-tenerife
 -sandbox-smart-destination-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19646@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T102000
DTEND;TZID=Europe/Madrid:20251023T103500
SUMMARY:Atención del Consejero Arturo Bernal a medios
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/atencion-del-consejer
 o-arturo-bernal-a-medios-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19684@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T103000
DTEND;TZID=Europe/Madrid:20251023T104500
SUMMARY:SKIBOOKERS – From Data to Emotion: How AI Is Rewriting the Futu
 re of Travel
DESCRIPTION:The next big edge in travel isn’t more data — it’s emot
 ion. Discover how AI that understands human signals can predict needs\, d
 eepen loyalty\, and unlock powerful new revenue growth.
URL:https://www.tisglobalsummit.com/agenda-sessions/skibookers-from-data-
 to-emotion-how-ai-is-rewriting-the-future-of-travel-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18391@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T103000
DTEND;TZID=Europe/Madrid:20251023T110000
SUMMARY:When Travel Goes Viral: TikTok’s Impact on the Industry
DESCRIPTION:Discover how TikTok is inspiring new ways of exploring the wo
 rld. This keynote will highlight how the platform connects travelers with
  destinations\, fosters creativity\, and opens new opportunities for bran
 ds to engage with global audiences.
URL:https://www.tisglobalsummit.com/agenda-sessions/when-travel-goes-vira
 l-tiktoks-impact-on-the-industry-20251023/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18581@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T103000
DTEND;TZID=Europe/Madrid:20251023T111500
SUMMARY:Innovating Locally: How Global Hotel Brands Adapt to the Spanish 
 Market
DESCRIPTION:Spain is one of the world’s most competitive hospitality ma
 rkets — and for global hotel brands\, succeeding here means more than j
 ust expanding. It requires local understanding\, operational flexibility\
 , and brand adaptation to connect with Spanish travelers\, destinations\,
  and guest expectations. This session brings together international hotel
  groups to explore how they are adapting products\, experiences\, teams\,
  and strategies to stay relevant and profitable in Spain — while mainta
 ining global consistency and scaling innovation.
URL:https://www.tisglobalsummit.com/agenda-sessions/innovating-locally-ho
 w-global-hotel-brands-adapt-to-the-spanish-market-20251023/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18583@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T103000
DTEND;TZID=Europe/Madrid:20251023T111500
SUMMARY:Purpose-Driven Travel: Scaling Impact Without Losing Soul
DESCRIPTION:As the search for meaning becomes central in travel choices\,
  more and more brands are striving to reconcile growth with commitment. T
 his panel will highlight how certain players manage to stay true to their
  mission while expanding internationally — by relying on engaged commun
 ities\, authentic storytelling\, and sustainable business models.
URL:https://www.tisglobalsummit.com/agenda-sessions/purpose-driven-travel
 -scaling-impact-without-losing-soul-20251023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19163@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T103500
DTEND;TZID=Europe/Madrid:20251023T112500
SUMMARY:Retos y oportunidades para un futuro turístico sostenible e inno
 vador
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/retos-y-oportunidades
 -para-un-futuro-turistico-sostenible-e-innovador-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19643@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T104500
DTEND;TZID=Europe/Madrid:20251023T110000
SUMMARY:SMARTGUEST – From Disruption to Differentiation: Rethinking Hos
 pitality in the Age of Smart Guests
DESCRIPTION:This presentation looks at current disruptors in the hospital
 ity trade and explores the opportunities these disruptors present to hote
 liers by using mobile technology - specifically with the use of a guest a
 pp.
URL:https://www.tisglobalsummit.com/agenda-sessions/smartguest-from-disru
 ption-to-differentiation-rethinking-hospitality-in-the-age-of-smart-guest
 s-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19464@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T110000
DTEND;TZID=Europe/Madrid:20251023T111500
SUMMARY:TWISTIC – Conéctate al futuro
DESCRIPTION:Somos una empresa tecnológica especializada en soluciones di
 gitales para el sector turístico y hotelero. Ofrecemos herramientas inno
 vadoras como señalización digital\, pantallas interactivas\, etiquetas 
 electrónicas\, web app\, etc. y\, aparte\, impulsamos soluciones especí
 ficas para la gestión y reducción del desperdicio alimentario.
URL:https://www.tisglobalsummit.com/agenda-sessions/twistic-conectate-al-
 futuro-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18576@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T110000
DTEND;TZID=Europe/Madrid:20251023T114500
SUMMARY:Connected Travel: How Airlines\, Tech and Agencies Are Redesignin
 g the Journey
DESCRIPTION:The future of travel is built on collaboration. As airlines\,
  tech innovators\, and travel agencies converge\, distribution is turning
  into a connected ecosystem where data\, connectivity\, and customer expe
 rience come together.
URL:https://www.tisglobalsummit.com/agenda-sessions/connected-travel-how-
 airlines-tech-and-agencies-are-redesigning-the-journey-20251023/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19167@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T111500
DTEND;TZID=Europe/Madrid:20251023T113000
SUMMARY:SEPTEO HOSPITALITY – Cómo superar el reto de un stack tecnoló
 gico que limita el crecimiento de tu negocio. Caso de éxito Ulyses Suite
DESCRIPTION:En esta sesión descubrirás cómo Ulyses Suite ayudó a Kamp
 aoh a transformar un freno en una palanca de crecimiento. Una experiencia
  directa y práctica para alojamientos que buscan soluciones reales.
URL:https://www.tisglobalsummit.com/agenda-sessions/septeo-hospitality-co
 mo-superar-el-reto-de-un-stack-tecnologico-que-limita-el-crecimiento-de-t
 u-negocio-caso-de-exito-ulyses-suite-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18584@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T111500
DTEND;TZID=Europe/Madrid:20251023T120000
SUMMARY:Making Sustainability Work: Turning Global CSR Goals Into Hotel-L
 evel Action
DESCRIPTION:Sustainability has become a boardroom priority — but turnin
 g high-level CSR strategies into real change on the ground remains one of
  the industry's biggest challenges. How do global hotel groups and indepe
 ndent properties translate ambitious ESG goals into measurable\, operatio
 nal impact at the property level? This session brings together leaders in
  hospitality sustainability to explore what’s actually working — from
  carbon reduction and waste management to supply chain\, local sourcing\,
  staff engagement\, and guest behavior. Discussion themes include: Bridgi
 ng the gap between corporate goals and hotel operations Tools\, certifica
 tions\, and metrics that drive real accountability Balancing sustainabili
 ty with profitability and guest experience Engaging staff and suppliers i
 n sustainable transformation Communicating progress transparently — wit
 hout greenwashing
URL:https://www.tisglobalsummit.com/agenda-sessions/making-sustainability
 -work-turning-global-csr-goals-into-hotel-level-action-20251023/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18598@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T111500
DTEND;TZID=Europe/Madrid:20251023T120000
SUMMARY:Short vs. Long: Reels and Podcasts in the Attention Economy
DESCRIPTION:In today’s attention economy\, do travelers engage more wit
 h a 30-second Reel or a 30-minute podcast? This session dives into how sh
 ort-form and long-form content compete and complement each other in touri
 sm marketing. Experts will unpack the KPIs that really matter and share h
 ow to choose the right format and length to match brand goals and travele
 r behavior.
URL:https://www.tisglobalsummit.com/agenda-sessions/short-vs-long-reels-a
 nd-podcasts-in-the-attention-economy-20251023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18585@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T112500
DTEND;TZID=Europe/Madrid:20251023T121500
SUMMARY:Propuesta de valor para destinos inteligentes y sostenibles
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/propuesta-de-valor-pa
 ra-destinos-inteligentes-y-sostenibles-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19168@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T113000
DTEND;TZID=Europe/Madrid:20251023T114500
SUMMARY:ILUX Visual Technologies – ScanMeNow. Your destiny in another d
 imension
DESCRIPTION:ScanMeNow transforms tourism engagement by turning every visi
 tor into the storyteller. Through AI-driven 3D photos generating seamless
 \, high-quality digital souvenirs\, we deliver unique\, shareable memorie
 s that extend far beyond the visit.
URL:https://www.tisglobalsummit.com/agenda-sessions/ilux-visual-technolog
 ies-scanmenow-your-destiny-in-another-dimension-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19636@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T114500
DTEND;TZID=Europe/Madrid:20251023T120000
SUMMARY:FIRSTVIEW – 3D Event Simulator and Diagramming Tool
DESCRIPTION:Con la solución de Diagramación de FirstView podemos realiz
 ar diferentes set ups y configuraciones de modo que podamos hacernos una 
 idea exacta de cómo será el evento en la vida real\, se trata de la cre
 ación de espacios 3D hiperrealistas que son réplicas exactas de los sal
 ones de eventos.
URL:https://www.tisglobalsummit.com/agenda-sessions/firstview-3d-event-si
 mulator-and-diagramming-tool-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18599@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T114500
DTEND;TZID=Europe/Madrid:20251023T123000
SUMMARY:Travel as a Tribe: How Communities Are Redefining the Way We Expl
 ore
DESCRIPTION:Travel is no longer just about the destination — it’s abo
 ut belonging\, shared identity\, and emotional connection. A new wave of 
 brands is proving that building a strong community can be more powerful t
 han any marketing campaign\, turning one-time visitors into loyal advocat
 es and repeat travelers. In this session\, we bring together the boldest 
 community-first travel platforms to explore how they are cultivating trib
 es\, activating user-generated growth\, and designing travel around peopl
 e — not just places. Key topics include: Building trust and identity th
 rough community Activating UGC\, referrals\, and brand evangelism Designi
 ng group experiences that foster connection The business model: how commu
 nity scales (without losing soul) What traditional players can learn from
  creator-led\, bottom-up growth
URL:https://www.tisglobalsummit.com/agenda-sessions/travel-as-a-tribe-how
 -communities-are-redefining-the-way-we-explore-20251023/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19863@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T120000
DTEND;TZID=Europe/Madrid:20251023T121500
SUMMARY:MEWS – Caso de Exito: Cómo una sólida estrategia\, buen lider
 azgo y la mejor tecnología impulsan el éxito
DESCRIPTION:Ildefonso Moyano\, VicePresidente de Customers Success de Mew
 s entrevista a Francisca García\, CEO de Hoteles Casa 1800. Durante la c
 onversación se cubren aspectos sobre cómo pequeños hoteles independien
 tes pueden destacar en un mercado altamente competitivo\, la estrategia q
 ue ha seguido Casa 1800\, y cómo la tecnología les ayuda a ser más efi
 cientes en su operativa y crear una experiencia de cliente excepcional.
URL:https://www.tisglobalsummit.com/agenda-sessions/mews-caso-de-exito-co
 mo-una-solida-estrategia-buen-liderazgo-y-la-mejor-tecnologia-impulsan-el
 -exito-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18586@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T120000
DTEND;TZID=Europe/Madrid:20251023T123000
SUMMARY: Direct-First Hospitality: Rewriting the Sales Playbook
DESCRIPTION:In a landscape where OTAs dominate visibility and guest acqui
 sition\, hotels are rethinking how to win and keep the guest relationship
  from the very first click. This session will explore new strategies for 
 boosting direct bookings\, optimising channel mix\, and creating seamless
 \, personalised guest experiences that drive loyalty and profitability.
URL:https://www.tisglobalsummit.com/agenda-sessions/direct-first-hospital
 ity-rewriting-the-sales-playbook-20251023/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18592@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T120000
DTEND;TZID=Europe/Madrid:20251023T124500
SUMMARY:Search Is Broken? How OTAs Are Rebuilding the Way We Plan and Boo
 k Travel
DESCRIPTION:The way travelers search for trips is being completely rewrit
 ten. Traditional SEO\, generic filters\, and outdated UX are no longer en
 ough in a world shaped by AI chat interfaces\, voice search\, and algorit
 hmic discovery. With ChatGPT\, TikTok\, and personalized inspiration on t
 he rise\, OTAs are racing to reinvent the booking journey — from the fi
 rst query to the final conversion.
URL:https://www.tisglobalsummit.com/agenda-sessions/search-is-broken-how-
 otas-are-rebuilding-the-way-we-plan-and-book-travel-20251023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19851@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T121500
DTEND;TZID=Europe/Madrid:20251023T123000
SUMMARY:OK LOCATED – Señalética Digital como método de Gestión Inte
 gral del Destino
DESCRIPTION:En un mundo donde los destinos compiten por atraer\, fideliza
 r y gestionar visitantes de manera sostenible y accesible\, OK Located se
  consolida como la herramienta definitiva para transformar datos en decis
 iones inteligentes. Más que una app\, es un ecosistema global de gestió
 n turística que conecta visitantes\, gestores y empresas locales
URL:https://www.tisglobalsummit.com/agenda-sessions/ok-located-senaletica
 -digital-como-metodo-de-gestion-integral-del-destino-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18587@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T121500
DTEND;TZID=Europe/Madrid:20251023T124500
SUMMARY:Unbalanced Tourism: The Hidden Costs of Growth in a Booming Indus
 try
DESCRIPTION:This session dives into the complex and often uncomfortable s
 ide of success: over-tourism\, resident dissatisfaction\, environmental s
 tress\, and fragile infrastructure. With a focus on real examples and act
 ive strategies\, speakers will explore how to manage growth without erodi
 ng the very value that makes a place worth visiting. Moderated by Dolores
  Ordóñez\, the session will include perspectives from destinations like
  Ibiza\, which are on the front lines of this conversation — balancing 
 tourism’s economic impact with the well-being of their communities. Key
  topics include: How can destinations set real limits — and enforce the
 m? Tools for monitoring capacity\, carrying limits\, and visitor behavior
  Shifting from quantity to quality: redefining success Resident engagemen
 t and the politics of tourism Sustainable planning\, zoning\, and regulat
 ion in the face of global demand
URL:https://www.tisglobalsummit.com/agenda-sessions/unbalanced-tourism-th
 e-hidden-costs-of-growth-in-a-booming-industry-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19271@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T123000
DTEND;TZID=Europe/Madrid:20251023T124500
SUMMARY:NIVIMU – Descubre cómo ser más eficiente en la gestión de tu
 s RRHH
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/nivimu-descubre-como-
 ser-mas-eficiente-en-la-gestion-de-tus-rrhh-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19107@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T123000
DTEND;TZID=Europe/Madrid:20251023T130000
SUMMARY:From Proprietary Data To Intelligent Agents: Unlocking Destinatio
 n Value With Ai
DESCRIPTION:Artificial intelligence can only be truly transformative when
  powered by relevant\, reliable\, consistent\, and valuable data. We’ll
  explore how quality data becomes the fuel for a new generation of intell
 igent virtual assistants—AI Agents—capable of delivering rapid insigh
 ts and effective solutions to tourism destinations. These specialized age
 nts process vast quantities of quantitative and qualitative data across m
 ultiple dimensions—flights\, events\, accommodation\, sentiment analysi
 s\, and more—empowering destination managers to make faster\, more info
 rmed decisions. From crisis response to event ROI analysis\, these agents
  reduce time-to-insight by 99% while recommending concrete actions to opt
 imize tourism strategies. Today's destination managers struggle with frag
 mented tools and backward-looking reports\, while dynamic AI agents\, tra
 ined to address the most pressing challenges in tourism strategy are fill
 ing this critical gap and reshaping the future of destination management.
URL:https://www.tisglobalsummit.com/agenda-sessions/from-proprietary-data
 -to-intelligent-agents-unlocking-destination-value-with-ai-20251023/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19060@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T123000
DTEND;TZID=Europe/Madrid:20251023T131500
SUMMARY:Tecnología y Territorio. Alianzas para un Futuro Turístico Sost
 enible
DESCRIPTION:Debate sobre sostenibilidad en turismo y el impacto medioambi
 ental del turismo. Moderado por Klx Global\, experto en medición de la h
 uella de carbono del turismo\, Contaremos con 4 actores claves\, Segittur
 \, quien lidera la digitalización del turismo en España\, Telefónica\,
  empresa que lidera la digitalización de los destinos\, La Generalitat V
 alenciana y un destino canario que está ejecutando el principal proyecto
  de sostenibilidad turística\, (proyecto Canary Green)
URL:https://www.tisglobalsummit.com/agenda-sessions/tecnologia-y-territor
 io-alianzas-para-un-futuro-turistico-sostenible-20251023/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-19659@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T124500
DTEND;TZID=Europe/Madrid:20251023T130000
SUMMARY:SEBKA TECHNOLOGY – Tecnología al servicio de la voz\, la emoci
 ón y el conocimiento
DESCRIPTION:Whisper: conectando historias y personas -- Un sistema innova
 dor que convierte cada explicación en una experiencia compartida\, clara
  y cercana\, en cualquier entorno o idioma.
URL:https://www.tisglobalsummit.com/agenda-sessions/sebka-technology-tecn
 ologia-al-servicio-de-la-voz-la-emocion-y-el-conocimiento-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18600@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T124500
DTEND;TZID=Europe/Madrid:20251023T133000
SUMMARY:Influencer marketing: how a post can bring thousands of visitors
DESCRIPTION:This session dives into how travel brands are using influence
 r marketing not just for visibility\, but as a powerful lever for convers
 ion\, branding\, and audience engagement.Topics include:How to choose the
  right creators: reach vs. relevance\,Tracking ROI and impact beyond like
 s and sharesMicro vs. macro influencers — and the rise of creator co-br
 ands
URL:https://www.tisglobalsummit.com/agenda-sessions/influencer-marketing-
 how-a-post-can-bring-thousands-of-visitors-20251023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18734@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T124500
DTEND;TZID=Europe/Madrid:20251023T133000
SUMMARY:Territorios Inteligentes en Clave LATAM: Soluciones Reales para R
 etos Globales
DESCRIPTION:Frente a presupuestos limitados y contextos complejos\, mucho
 s destinos latinoamericanos están desarrollando enfoques inteligentes ba
 sados en tecnología accesible\, participación ciudadana\, sostenibilida
 d real y gobernanza adaptada
URL:https://www.tisglobalsummit.com/agenda-sessions/territorios-inteligen
 tes-en-clave-latam-soluciones-reales-para-retos-globales-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19850@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T130000
DTEND;TZID=Europe/Madrid:20251023T131500
SUMMARY:REPLY – Trailblaze
DESCRIPTION:Smart Destination Route Recommender System powered by SPACE.
URL:https://www.tisglobalsummit.com/agenda-sessions/reply-trailblaze-2025
 1023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18578@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T130000
DTEND;TZID=Europe/Madrid:20251023T140000
SUMMARY:Building Teams That Innovate: From Hierarchy to Velocity in the T
 ravel Industry
DESCRIPTION:In a sector defined by rapid change\, innovation isn’t just
  about great ideas — it’s about the teams\, culture\, and leadership 
 models that make those ideas happen at speed and scale. This session dive
 s into how travel companies are rethinking the way they structure\, empow
 er\, and lead their teams to move faster\, break silos\, and create real 
 impact — even in complex\, global organizations. Key discussion topics:
  Moving from hierarchy to autonomy: agile teams in hospitality and travel
  tech Building a culture that encourages experimentation and tolerates fa
 ilure Leadership shifts: from command-and-control to coaching and enablem
 ent Cross-functional squads\, remote collaboration\, and global team desi
 gn How to attract and retain top talent in a mission-driven\, fast-paced 
 industry With voices from startups\, scale-ups\, and established travel b
 rands\, this session explores what it really takes to build teams that do
 n’t just execute — they invent.
URL:https://www.tisglobalsummit.com/agenda-sessions/building-teams-that-i
 nnovate-from-hierarchy-to-velocity-in-the-travel-industry-20251023/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19853@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T131500
DTEND;TZID=Europe/Madrid:20251023T133000
SUMMARY:ROOMATIK – Soluciones de digitalización hotelera
DESCRIPTION:Descubre cómo los hoteles modernos están aprovechando la au
 tomatización digital para optimizar operaciones y mejorar la experiencia
  del huésped. Desde quioscos de check-in autoservicio y sistemas de llav
 es inteligentes hasta analítica con IA y servicios de recepción remota\
 , conoce estrategias prácticas para reducir costes\, eliminar cuellos de
  botella y operar 24/7\, sin comprometer la calidad del servicio.
URL:https://www.tisglobalsummit.com/agenda-sessions/roomatik-soluciones-d
 e-digitalizacion-hotelera-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18589@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T131500
DTEND;TZID=Europe/Madrid:20251023T140000
SUMMARY:Dominar la estacionalidad: cómo impulsar la demanda en temporada
  baja con estrategias inteligentes\, sostenibles y flexibles
DESCRIPTION:Para muchas marcas hoteleras y operadores de alojamiento\, la
  estacionalidad marca la rentabilidad. Sin embargo\, los líderes del sec
 tor demuestran que la temporada baja no tiene por qué significar bajo im
 pacto. Esta sesión explorará cómo hoteles\, resorts y alojamientos alt
 ernativos están repensando la temporada baja a través de una combinaci
 ón de estrategias de revenue inteligentes\, innovación de producto y di
 versificación de audiencias —convirtiendo los períodos más tranquilo
 s en motores de crecimiento\, propósito y fortaleza de marca
URL:https://www.tisglobalsummit.com/agenda-sessions/dominar-la-estacional
 idad-como-impulsar-la-demanda-en-temporada-baja-con-estrategias-inteligen
 tes-sostenibles-y-flexibles-20251023/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-19749@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T133000
DTEND;TZID=Europe/Madrid:20251023T134500
SUMMARY:GALILEUS SOFTWARE HOTEL MAINTENANCE – Del dato a la decisión: 
 Galileus\, Mantenimiento Inteligente Para Hoteles Inteligentes
DESCRIPTION:En esta breve intervención presentaremos cómo Galileus tran
 sforma el mantenimiento hotelero a través del análisis de datos en tiem
 po real. Mostraremos cómo convertir incidencias\, consumos y tareas téc
 nicas en decisiones estratégicas que reducen costes\, mejoran la eficien
 cia operativa y elevan la experiencia del huésped.
URL:https://www.tisglobalsummit.com/agenda-sessions/galileus-software-hot
 el-maintenance-del-dato-a-la-decision-galileus-mantenimiento-inteligente-
 para-hoteles-inteligentes-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18577@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T133000
DTEND;TZID=Europe/Madrid:20251023T140000
SUMMARY:Korea and Europe bridge: exchanging tourism practices
DESCRIPTION:In this exclusive interview with the Mayor of Yongin (South K
 orea)\, discover how Korean culture\, technology\, and travel trends are 
 reshaping global tourism. Learn what inspires Korean travelers\, how they
  plan and experience trips\, and what Europe can learn from Korea’s inn
 ovative tourism practices. The session will also spotlight Yongin’s vis
 ion as a smart and sustainable destination\, exploring how the city blend
 s tradition\, modern industry\, and digital innovation to attract both na
 tional and international visitors.
URL:https://www.tisglobalsummit.com/agenda-sessions/korea-and-europe-brid
 ge-exchanging-tourism-practices-20251023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18590@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T133000
DTEND;TZID=Europe/Madrid:20251023T140000
SUMMARY:Geopolitics & Travel: How to lead in a fragmented world
DESCRIPTION:Geopolitical tensions\, shifting alliances\, and fragmented m
 arkets are increasingly shaping the future of tourism. From visa regimes 
 and safety concerns to new corridors of influence\, the industry must ada
 pt to a world where politics and travel are deeply intertwined. In this s
 ession\, Toposophy will present their latest study on the topic\, followe
 d by a discussion with industry leaders on how destinations and companies
  can navigate uncertainty\, build resilience\, and seize new opportunitie
 s in a divided global landscape.
URL:https://www.tisglobalsummit.com/agenda-sessions/geopolitics-travel-ho
 w-to-lead-in-a-fragmented-world-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19750@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T134500
DTEND;TZID=Europe/Madrid:20251023T140000
SUMMARY:DUETTO – Regional Marketing Manager\, EMEA
DESCRIPTION:Más allá del RevPAR: cómo conseguir la rentabilidad total 
 hotelera.
URL:https://www.tisglobalsummit.com/agenda-sessions/duetto-regional-marke
 ting-manager-emea-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19854@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T140000
DTEND;TZID=Europe/Madrid:20251023T141500
SUMMARY:NAGARRO – Accelerating Value Delivery in Hospitality with AI
DESCRIPTION:Experience how Nagarro is redefining hospitality with AI. Fro
 m local insights to fluidic accelerators like Yedai\, we will showcase AI
 -powered hospitality assistants that elevate guest experience\, streamlin
 e employee workflows and unlock real value to every interaction.
URL:https://www.tisglobalsummit.com/agenda-sessions/nagarro-accelerating-
 value-delivery-in-hospitality-with-ai-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19847@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T141500
DTEND;TZID=Europe/Madrid:20251023T143000
SUMMARY:NOOVY – Descubre Noovy\, all in 1 PMS: La nueva era (AI) digita
 l para hoteles inteligentes!
DESCRIPTION:La PMS all in 1 tecnología que simplifica la hospitalidad. C
 onecta tu PMS\, Channel manager & RMS software\, kiosco y cerraduras inte
 ligentes en una sola plataforma. Automatiza. Simplifica. Conecta. Bienven
 ido a Noovy.
URL:https://www.tisglobalsummit.com/agenda-sessions/noovy-descubre-noovy-
 all-in-1-pms-la-nueva-era-ai-digital-para-hoteles-inteligentes-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18601@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T153000
DTEND;TZID=Europe/Madrid:20251023T160000
SUMMARY:The Untapped Power of Travel Gifting: Unlocking New Audiences\, L
 oyalty & Revenue
DESCRIPTION:Travel gifting is no longer limited to holiday vouchers or la
 st-minute gift boxes — it's becoming a strategic lever for growth\, loy
 alty\, and brand differentiation. As travelers seek more meaningful\, exp
 erience-based gifts\, and companies look for new revenue channels\, the g
 ifting space is evolving fast — blending tech\, retail\, and travel in 
 new ways. This session brings together industry leaders to explore how tr
 avel gifting can drive new customer acquisition\, cross-selling opportuni
 ties\, and long-term loyalty\, while tapping into an underutilized but hi
 ghly emotional purchase moment. Topics include: From physical to digital:
  the evolution of gifting models How travel brands can integrate gifting 
 into core product strategy Leveraging gifting for off-season demand and c
 ustomer lifetime value Partnerships with retailers\, loyalty programs\, a
 nd marketplaces Measuring success: gifting as more than a seasonal revenu
 e bump Whether you're in OTA\, hospitality\, experiences\, or loyalty\, t
 his session will show why travel gifting is no longer a side business —
  it's a growth engine waiting to be scaled
URL:https://www.tisglobalsummit.com/agenda-sessions/the-untapped-power-of
 -travel-gifting-unlocking-new-audiences-loyalty-revenue-20251023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18582@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T153000
DTEND;TZID=Europe/Madrid:20251023T161500
SUMMARY:Smart Tourism in Practice: Lessons from Europe’s Data‑Driven 
 Destinations
DESCRIPTION:This session will showcase real-world case studies of pioneer
 ing destinations that are applying D3HUB tools and frameworks to improve 
 how they manage tourism sustainably\, intelligently\, and with greater re
 sponsiveness to local needs. With insights from Ibiza\, Dubrovnik\, Lapla
 nd\, and others\, we’ll explore how data is being used to guide strateg
 ic decisions on visitor flows\, carrying capacity\, mobility\, sustainabi
 lity\, and more — turning smart tourism from theory into action. An ess
 ential discussion for any destination looking to move from data collectio
 n to real impact.
URL:https://www.tisglobalsummit.com/agenda-sessions/smart-tourism-in-prac
 tice-lessons-from-europes-data%e2%80%91driven-destinations-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-18591@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T153000
DTEND;TZID=Europe/Madrid:20251023T161500
SUMMARY:Visibility vs. Value: Metasearch\, Bedbanks & the New Rules of Ho
 tel Distribution
DESCRIPTION:In a world of price-driven decisions and fragmented supply\, 
 metasearch platforms and bedbanks play a crucial — and sometimes contro
 versial — role in shaping hotel visibility\, margins\, and guest expect
 ations. This session explores how these two pillars of distribution are e
 volving in response to growing pressure from direct booking strategies\, 
 pricing control challenges\, AI search\, and new consumer behaviors.
URL:https://www.tisglobalsummit.com/agenda-sessions/visibility-vs-value-m
 etasearch-bedbanks-the-new-rules-of-hotel-distribution-20251023/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18597@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T153000
DTEND;TZID=Europe/Madrid:20251023T161500
SUMMARY:Subscription\, Loyalty and Predictive Commerce: The Next Growth E
 ngines
DESCRIPTION:Travel brands are rethinking how they engage and retain custo
 mers. Subscription models\, loyalty ecosystems\, and predictive commerce 
 are emerging as powerful growth engines — reshaping not just how we sel
 l\, but how travelers decide\, book\, and return. This session explores h
 ow these models are scaling\, what challenges they face\, and how to leve
 rage data and technology to make them profitable and sustainable.
URL:https://www.tisglobalsummit.com/agenda-sessions/subscription-loyalty-
 and-predictive-commerce-the-next-growth-engines-20251023/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19385@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T153000
DTEND;TZID=Europe/Madrid:20251023T162000
SUMMARY:Touristech Startup Fest | Tourism & Hospitality
DESCRIPTION:Trailblazing startups are reshaping travel with bold ideas an
 d nimble execution\, challenging conventional models and injecting fresh 
 momentum into the industry. Their breakthroughs are redefining how journe
 ys are imagined\, run\, and experienced end to end. At the Touristech Sta
 rtup Fest we’ll showcase the next wave of traveltech visionaries teams 
 with global ambitions\, ready to pitch to decision makers and investors a
 nd accelerate the future of tourism through innovation and technology. Th
 e startups that will pitch about Tourism & Hospitality are: - PriceLabs -
  HotelSpeaker - Twintual Inc. - AMIQA TECH AB - InRoom - Vaneoo - DeepUps
 ell
URL:https://www.tisglobalsummit.com/agenda-sessions/touristech-startup-fe
 st-tourism-hospitality-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18602@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T160000
DTEND;TZID=Europe/Madrid:20251023T164500
SUMMARY:Building a Destination: How Brands and Spaces Turn Places into Ex
 periences
DESCRIPTION:Destinations today are no longer defined only by geography 
 — they are built through brands\, venues\, and storytelling. From iconi
 c stadiums to lifestyle brands and cultural institutions\, spaces are bei
 ng transformed into experiences that attract visitors\, foster loyalty\, 
 and generate new revenue streams. This session will explore how companies
  like Pernord Ricard and McArthurGlen Designer Outlet Málaga are turnin
 g places into must-visit destinations\, blending identity\, community\, a
 nd commerce.
URL:https://www.tisglobalsummit.com/agenda-sessions/building-a-destinatio
 n-how-brands-and-spaces-turn-places-into-experiences-20251023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18595@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T161500
DTEND;TZID=Europe/Madrid:20251023T170000
SUMMARY:Regulating the Boom: Short-Term Rental Registries and the Push fo
 r Greater Transparency in Europe
DESCRIPTION:This session — moderated by EU Travel Tech — will address
  how public authorities and industry players are tackling illegal listing
 s\, improving data-sharing\, and enforcing fair\, transparent markets. Ke
 y discussion points include: Spain’s evolving regional registries and t
 he Ibiza case Platform responsibility and data-sharing for enforcement Th
 e EU’s upcoming regulation on short-term rentals and its impact on dest
 inations and hosts
URL:https://www.tisglobalsummit.com/agenda-sessions/regulating-the-boom-s
 hort-term-rental-registries-and-the-push-for-greater-transparency-in-euro
 pe-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19647@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T161500
DTEND;TZID=Europe/Madrid:20251023T170000
SUMMARY:Formación Hands-on: Implementa IA hoy en tu hotel
DESCRIPTION:Sesión formativa con demos paso a paso\, plantillas y checkl
 ist operativo para lanzar pilotos de IA en tu hotel. 
URL:https://www.tisglobalsummit.com/agenda-sessions/formacion-hands-on-im
 plementa-ia-hoy-en-tu-hotel-20251023/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18580@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T161500
DTEND;TZID=Europe/Madrid:20251023T171500
SUMMARY:Transformación digital real: cómo evolucionan agencias\, turope
 radores y distribuidores ante el nuevo viajero
DESCRIPTION:La digitalización lleva años en boca de todos\, pero ¿qué
  significa realmente transformarse en un entorno donde el nuevo viajero e
 s más exigente\, más autónomo y más digital que nunca? Esta mesa redo
 nda reúne a representantes clave del canal de distribución — agencias
  de viajes\, grupos de gestión\, turoperadores y plataformas online — 
 para debatir cómo están adaptando sus modelos de negocio\, procesos y p
 ropuesta de valor en un contexto de cambio constante. Moderada por Agentt
 ravel\, la conversación abordará cómo estas organizaciones están afro
 ntando los grandes retos: ¿Qué herramientas digitales están marcando l
 a diferencia? ¿Cómo evolucionan la venta\, la relación con el cliente 
 y la rentabilidad? ¿Es posible competir con las grandes plataformas mant
 eniendo la cercanía y el servicio personalizado? Una sesión práctica y
  estratégica que mostrará casos reales\, aprendizajes y puntos de vista
  complementarios para entender cómo se mueve hoy el turismo intermedio.
URL:https://www.tisglobalsummit.com/agenda-sessions/transformacion-digita
 l-real-como-evolucionan-agencias-turoperadores-y-distribuidores-ante-el-n
 uevo-viajero-20251023/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19703@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T162000
DTEND;TZID=Europe/Madrid:20251023T171000
SUMMARY:Touristech Startup Fest | Activities & Attractions
DESCRIPTION:Trailblazing startups are reshaping travel with bold ideas an
 d nimble execution\, challenging conventional models and injecting fresh 
 momentum into the industry. Their breakthroughs are redefining how journe
 ys are imagined\, run\, and experienced end to end. At the Touristech Sta
 rtup Fest we’ll showcase the next wave of traveltech visionaries teams 
 with global ambitions\, ready to pitch to decision makers and investors a
 nd accelerate the future of tourism through innovation and technology. Th
 e startups that will pitch about Activities & Attractions are: - Bookli
 ne - AIRLINGO- WeGoTrip- Aloja AI- EventWall- MuMa Bat Company (Murciél
 agos Málaga)- Seyaha
URL:https://www.tisglobalsummit.com/agenda-sessions/touristech-startup-fe
 st-activities-attractions-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18603@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T164500
DTEND;TZID=Europe/Madrid:20251023T171500
SUMMARY:Beyond Wellness
DESCRIPTION:Wellness is no longer just an option for a small group of tra
 velers — it has become one of the main drivers in travel decisions. We 
 are no longer only speaking about well-being\; the trend now points towar
 d repair and longevity as key assets.
URL:https://www.tisglobalsummit.com/agenda-sessions/beyond-wellness-20251
 023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18596@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T170000
DTEND;TZID=Europe/Madrid:20251023T173000
SUMMARY:La IA como motor de los destinos inteligentes. Microsoft y Andalu
 cía Nexus
DESCRIPTION:Tenemos más datos que nunca. Y más inteligencia artificial.
  Pero\, ¿cómo se traduce eso en un impacto real para los destinos y las
  empresas? En esta sesión\, Microsoft y Andalucía comparten la experien
 cia de Andalucía Nexus: una nueva forma de conectar tecnología\, turism
 o y conocimiento. Los asistentes se llevarán una visión clara sobre có
 mo la IA puede transformar la gestión turística y abrir oportunidades p
 ara un sector más eficiente\, sostenible y competitivo.
URL:https://www.tisglobalsummit.com/agenda-sessions/la-ia-como-motor-de-l
 os-destinos-inteligentes-microsoft-y-andalucia-nexus-20251023/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-18593@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T170000
DTEND;TZID=Europe/Madrid:20251023T180000
SUMMARY:Más Allá de la Digitalización: IA\, Creatividad y Agilidad en 
 la Hotelería del Futuro
DESCRIPTION:Un análisis de viva voz por quienes hoy aplican en sus hotel
 es la IA para el Revenue inteligente\, con previsiones de precios mucho m
 ás precisas para tomar decisiones más rápidas y seguras\; la automatiz
 ación del marketing: menos trabajo manual en la creación de contenidos 
 y más eficiencia en equipos reducidos\; la gestión de reuniones y semin
 arios tanto digitales como presenciales\, con resúmenes automáticos al 
 instante\, identificación de las principales aportaciones de cada asiste
 nte y conversión en acciones concretas\; y la experiencia de la robótic
 a en la restauración y cocina de los hoteles\, robots entrenados con IA 
 capaces de tomar iniciativas reales\, más allá de la simple automatizac
 ión\, en apoyo directo al personal.
URL:https://www.tisglobalsummit.com/agenda-sessions/mas-alla-de-la-digita
 lizacion-ia-creatividad-y-agilidad-en-la-hoteleria-del-futuro-20251023/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-19704@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T171000
DTEND;TZID=Europe/Madrid:20251023T180000
SUMMARY:Touristech Startup Fest | Leisure & Cultural Travel
DESCRIPTION:Trailblazing startups are reshaping travel with bold ideas an
 d nimble execution\, challenging conventional models and injecting fresh 
 momentum into the industry. Their breakthroughs are redefining how journe
 ys are imagined\, run\, and experienced end to end. At the Touristech Sta
 rtup Fest we’ll showcase the next wave of traveltech visionaries teams 
 with global ambitions\, ready to pitch to decision makers and investors a
 nd accelerate the future of tourism through innovation and technology. Th
 e startups that will pitch about Leisure & Cultural Travel are: - KULTR
 IP- PICTOREAL Inc.- Voyant- Destinno- IBIAMA Arte Tecnología- Ontur
URL:https://www.tisglobalsummit.com/agenda-sessions/touristech-startup-fe
 st-leisure-cultural-travel-20251023/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18594@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T171500
DTEND;TZID=Europe/Madrid:20251023T180000
SUMMARY:Behind the Scenes: Reinventing Travel Infrastructure for a New Di
 stribution Era
DESCRIPTION:While travelers see seamless bookings and dynamic offers\, be
 hind the curtain\, a new generation of platforms is rebuilding the very i
 nfrastructure that powers global travel. From B2B accommodation distribut
 ion to API connectivity and inventory optimization\, this session uncover
 s how tech-driven players are transforming the backbone of travel — mak
 ing it faster\, smarter\, and more scalable than ever. A must-attend for 
 anyone navigating the future of supply\, access\, and real-time demand in
  an increasingly fragmented landscape.
URL:https://www.tisglobalsummit.com/agenda-sessions/behind-the-scenes-rei
 nventing-travel-infrastructure-for-a-new-distribution-era-20251023/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19171@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T171500
DTEND;TZID=Europe/Madrid:20251023T180000
SUMMARY:Turismo Senior 55+: Innovar para un mercado en expansión
DESCRIPTION:El turismo senior 55+ se consolida como un segmento clave: vi
 ajero activo\, con tiempo\, recursos y nuevas motivaciones. Además\, via
 ja mayoritariamente fuera de la temporada alta\, aportando estabilidad y 
 reduciendo la estacionalidad en los destinos. Pero es necesario adaptar l
 a oferta turística a este perfil creando experiencias accesibles\, auté
 nticas y seguras\, que respondan a sus expectativas de bienestar\, cultur
 a y conexión social. Esta mesa redonda versará sobre como destinos y e
 mpresas pueden convertir al viajero 55+ en motor de competitividad.
URL:https://www.tisglobalsummit.com/agenda-sessions/turismo-senior-55-inn
 ovar-para-un-mercado-en-expansion-20251023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-20037@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T173000
DTEND;TZID=Europe/Madrid:20251023T180000
SUMMARY:De la visión a la acción: cómo Chile está digitalizando e inn
 ovando su modelo turístico
DESCRIPTION:El programa Transforma Turismo Chile está redefiniendo la ma
 nera en que un país gestiona su turismo\, conectando innovación\, datos
  y gobernanza. Rosa Isla explicará cómo la colaboración público-priva
 da\, la evaluación continua y el uso estratégico de la información est
 án permitiendo crear destinos más resilientes y sostenibles\, y qué ap
 rendizajes pueden inspirar a otros territorios.
URL:https://www.tisglobalsummit.com/agenda-sessions/de-la-vision-a-la-acc
 ion-como-chile-esta-digitalizando-e-innovando-su-modelo-turistico-2025102
 3/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19699@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251023T180000
DTEND;TZID=Europe/Madrid:20251023T183000
SUMMARY:Los 25 más innovadores del sector turístico. Entrega de Reconoc
 imientos TecnoHotel e ILUNION Hotels
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/los-25-mas-innovadore
 s-del-sector-turistico-entrega-de-reconocimientos-tecnohotel-e-ilunion-ho
 tels-20251023/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18604@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T100000
DTEND;TZID=Europe/Madrid:20251024T103000
SUMMARY:Navigating between Hype and Hope: What is Tourism’s AI Future?
DESCRIPTION:AI is already transforming tourism. Everyone has a prediction
 \, but none of us can be certain\, (or even close to it) when thinking ab
 out the future of AI in tourism. What if AI isn't the revolution we are l
 ed to believe it is? Are we on the inexorable path to all-powerful artifi
 cial general intelligence or have AI capabilities started to plateau? As 
 we decode today's signals\, from chatbot proliferation to data breaches\,
  from algorithmic bias to authentic human moments\, deeper questions have
  started to emerge about trust and reality in tomorrow's tourism landscap
 e. This talk studies what’s happening right now. What are the exciting\
 , the mundane and the weird AI experiments taking place right now in our 
 sector? Where does our experience diverge from stereotypical Silicon Vall
 ey AI narratives? What are the quiet market signals that may be more cons
 equential than the hype? Joshua will explore the critical uncertainties a
 bout AI in shaping tourism's future and he will share a ‘futures framew
 ork’ to help us all make sense our uncertainty.
URL:https://www.tisglobalsummit.com/agenda-sessions/navigating-between-hy
 pe-and-hope-what-is-tourisms-ai-future-20251024/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19386@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T100000
DTEND;TZID=Europe/Madrid:20251024T105000
SUMMARY:Touristech Startup Fest | Tourism & Transport
DESCRIPTION:Trailblazing startups are reshaping travel with bold ideas an
 d nimble execution\, challenging conventional models and injecting fresh 
 momentum into the industry. Their breakthroughs are redefining how journe
 ys are imagined\, run\, and experienced end to end. At the Touristech Sta
 rtup Fest we’ll showcase the next wave of traveltech visionaries teams 
 with global ambitions\, ready to pitch to decision makers and investors a
 nd accelerate the future of tourism through innovation and technology. Th
 e startups that will pitch about Tourism & Transport are: - Greentripper
 - Letmecharge- OK Located- Your Accessible Flight- Agentsy.pro- Cocotrip-
  SmartGuest
URL:https://www.tisglobalsummit.com/agenda-sessions/touristech-startup-fe
 st-tourism-transport-20251024/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18605@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T103000
DTEND;TZID=Europe/Madrid:20251024T110000
SUMMARY:Capital Flowing In: What Attracts Funding in Travel Now? What’s
  next for Tourism?
DESCRIPTION:After years of uncertainty\, capital is returning to the trav
 el sector — but it's more selective\, strategic\, and impact-driven tha
 n ever. Investors are betting on technology\, flexibility\, sustainabilit
 y\, and experiential models\, while traditional assets are being reevalua
 ted under a new lens. This session brings together investors\, founders\,
  and strategic advisors to explore where the money is going\, what busine
 ss models are generating real traction\, and how value is being defined i
 n this new travel era.
URL:https://www.tisglobalsummit.com/agenda-sessions/capital-flowing-in-wh
 at-attracts-funding-in-travel-now-whats-next-for-tourism-20251024/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18611@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T103000
DTEND;TZID=Europe/Madrid:20251024T110000
SUMMARY:IA in Tourism: State of the Art
DESCRIPTION:A forward-looking keynote to kick off TIS\, exploring the meg
 atrends set to redefine travel—from AI-driven personalization and regen
 erative tourism to shifting consumer values and technological disruption.
  A strategic compass for tourism leaders navigating the next decade.
URL:https://www.tisglobalsummit.com/agenda-sessions/ia-in-tourism-state-o
 f-the-art-20251024/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18613@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T103000
DTEND;TZID=Europe/Madrid:20251024T110000
SUMMARY:Opening Session PacTS4ALL International Conference
DESCRIPTION:European Training Projects in Tourism – Opportunities for F
 unding and Cross-border Collaboration in Skills Development.
URL:https://www.tisglobalsummit.com/agenda-sessions/opening-session-pacts
 4all-international-conference-20251024/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-18606@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T103000
DTEND;TZID=Europe/Madrid:20251024T111500
SUMMARY:Code Green: Tourism & Tech Driving a More Sustainable Future?
DESCRIPTION:Tourism is rethinking growth through a sustainability lens 
 — from energy use and local impact to smarter management and collaborat
 ion. This session explores how destinations and companies are turning “
 green goals” into real\, lasting transformation.
URL:https://www.tisglobalsummit.com/agenda-sessions/code-green-tourism-te
 ch-driving-a-more-sustainable-future-20251024/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-19705@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T105000
DTEND;TZID=Europe/Madrid:20251024T114000
SUMMARY:Touristech Startup Fest | Smart Destinations
DESCRIPTION:Trailblazing startups are reshaping travel with bold ideas an
 d nimble execution\, challenging conventional models and injecting fresh 
 momentum into the industry. Their breakthroughs are redefining how journe
 ys are imagined\, run\, and experienced end to end. At the Touristech Sta
 rtup Fest we’ll showcase the next wave of traveltech visionaries teams 
 with global ambitions\, ready to pitch to decision makers and investors a
 nd accelerate the future of tourism through innovation and technology. Th
 e startups that will pitch about Smart Destinations are: - Turbosuite- A
 umentur- Roods- TravelNet- Turicleta- FreePlanTour- Wikitravel.ai
URL:https://www.tisglobalsummit.com/agenda-sessions/touristech-startup-fe
 st-smart-destinations-20251024/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19172@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T110000
DTEND;TZID=Europe/Madrid:20251024T113000
SUMMARY:Rethinking MICE with AI. Global industry insights on how AI unloc
 ks business value and redefines the events landscape
DESCRIPTION:Global industry insights on how AI unlocks business value and
  redefines the events landscape.
URL:https://www.tisglobalsummit.com/agenda-sessions/rethinking-mice-with-
 ai-global-industry-insights-on-how-ai-unlocks-business-value-and-redefine
 s-the-events-landscape-20251024/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18614@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T110000
DTEND;TZID=Europe/Madrid:20251024T120000
SUMMARY:PacTS4ALL International Conference: European Challenges in Upskil
 ling & Reskilling
DESCRIPTION:Defining current and emerging challenges for tourism employee
 s and proposing solutions through cross-sector collaboration.
URL:https://www.tisglobalsummit.com/agenda-sessions/pacts4all-internation
 al-conference-european-challenges-in-upskilling-reskilling-20251024/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-18671@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T110000
DTEND;TZID=Europe/Madrid:20251024T120000
SUMMARY:Dynamic Ticketing & Digital Revenue: New Models for New Audiences
DESCRIPTION:Beyond transactions\, ticketing is a lever for flow managemen
 t\, inclusion\, and transparency. From dynamic pricing and fraud preventi
 on to serving diverse audiences\, the professionals are rethinking how ac
 cess is sold and distributed. This session explores how data\, platforms\
 , and partnerships can align revenue performance with fairness and qualit
 y of experience.
URL:https://www.tisglobalsummit.com/agenda-sessions/dynamic-ticketing-dig
 ital-revenue-new-models-for-new-audiences-20251024-2/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19173@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T111500
DTEND;TZID=Europe/Madrid:20251024T120000
SUMMARY:From Intimate to Influential: The Boutique Journey
DESCRIPTION:Shifts in guest expectations and demand models are challengin
 g long-standing assumptions in hospitality\, particularly around the role
  of luxury boutique hotels versus traditional formats. Rather than pointi
 ng to a single outcome\, this panel opens a space to question how value i
 s created\, how influence is earned\, and how these evolving dynamics mig
 ht reshape the conversation within the industry.
URL:https://www.tisglobalsummit.com/agenda-sessions/from-intimate-to-infl
 uential-the-boutique-journey-20251024/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18673@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T113000
DTEND;TZID=Europe/Madrid:20251024T120000
SUMMARY:The Corporate Journey Reinvented. How AI Elevates Every Traveler 
 Experience
DESCRIPTION:Global industry insights on how AI unlocks business value and
  redefines the events landscape.
URL:https://www.tisglobalsummit.com/agenda-sessions/the-corporate-journey
 -reinvented-how-ai-elevates-every-traveler-experience-20251024/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19706@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T114000
DTEND;TZID=Europe/Madrid:20251024T122000
SUMMARY:Touristech Startup Fest | MICE & Business Travel
DESCRIPTION:Trailblazing startups are reshaping travel with bold ideas an
 d nimble execution\, challenging conventional models and injecting fresh 
 momentum into the industry. Their breakthroughs are redefining how journe
 ys are imagined\, run\, and experienced end to end. At the Touristech Sta
 rtup Fest we’ll showcase the next wave of traveltech visionaries teams 
 with global ambitions\, ready to pitch to decision makers and investors a
 nd accelerate the future of tourism through innovation and technology. Th
 e startups that will pitch about MICE & Business Travel are: - Yacan- E
 mogg Analytics- Escena 4.0- Bytetravel- Fluxir
URL:https://www.tisglobalsummit.com/agenda-sessions/touristech-startup-fe
 st-mice-business-travel-20251024/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18607@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T120000
DTEND;TZID=Europe/Madrid:20251024T123000
SUMMARY:Transformando el Business Travel con Inteligencia Artificial
DESCRIPTION:Esta sesión mostrará cómo la aplicación de la IA en el Bu
 siness Travel está respondiendo a retos reales\, mejorando la eficiencia
  operativa y aportando valor práctico. Se abordará un caso concreto que
  demuestra cómo la IA ya no es una tendencia futura\, sino una herramien
 ta imprescindible para personalizar la experiencia del viajero\, ofrecer 
 información contextual y optimizar la toma de decisiones en la gestión 
 de viajes corporativos.
URL:https://www.tisglobalsummit.com/agenda-sessions/transformando-el-busi
 ness-travel-con-inteligencia-artificial-20251024/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-18610@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T120000
DTEND;TZID=Europe/Madrid:20251024T124500
SUMMARY:Upgrading Spain
DESCRIPTION:España está experimentando\, desde 2020\, una aceleración 
 importante en el reposicionamiento estratégico en el segmento premium y 
 lujo. Destinos\, hoteles\, Tours & Activities y oferta complementaria est
 án apostando fuerte por la adaptación y desarrollo de nuevos servicios 
 para atraer al viajero de alto impacto.
URL:https://www.tisglobalsummit.com/agenda-sessions/upgrading-spain-20251
 024/
LOCATION:Auditorium Illes Balears
END:VEVENT
BEGIN:VEVENT
UID:session-18615@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T120000
DTEND;TZID=Europe/Madrid:20251024T124500
SUMMARY:PacTS4ALL International Conference – Buenas prácticas y Casos 
 de éxito en España: IA\, Talent & Tech y Sostenibilidad & RSC
DESCRIPTION:Conoce los desafíos\, las soluciones implementadas\, los res
 ultados y las posibilidades de replicación de diversas iniciativas de or
 ganizaciones turísticas españolas relacionadas con la inteligencia arti
 ficial\, la sostenibilidad y la RSC\, así como el desarrollo y la gesti
 ón del talento a través de la tecnología.
URL:https://www.tisglobalsummit.com/agenda-sessions/pacts4all-internation
 al-conference-buenas-practicas-y-casos-de-exito-en-espana-ia-talent-tech-
 y-sostenibilidad-rsc-20251024/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-18672@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T120000
DTEND;TZID=Europe/Madrid:20251024T130000
SUMMARY:De la publicidad al Storytelling: Cómo las marcas comunican a tr
 avés del audio
DESCRIPTION:La creación de relatos auténticos y emocionales puede trans
 formar el marketing turístico en una herramienta de inspiración y gener
 ación de demanda. Se analizarán técnicas de storytelling aplicadas a d
 estinos y marcas para conectar con el viajero\, crear experiencias memora
 bles y convertir historias en reservas reales
URL:https://www.tisglobalsummit.com/agenda-sessions/de-la-publicidad-al-s
 torytelling-como-las-marcas-comunican-a-traves-del-audio-20251024/
LOCATION:Auditorium Telefónica Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19852@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T122000
DTEND;TZID=Europe/Madrid:20251024T123500
SUMMARY:VR BOX
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/vr-box-20251024/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-20150@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T123000
DTEND;TZID=Europe/Madrid:20251024T130000
SUMMARY:Closing Ceremony
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/closing-ceremony-2025
 1024/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19869@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T123500
DTEND;TZID=Europe/Madrid:20251024T125000
SUMMARY:CONECT ARE US – Tecnología del bienestar
DESCRIPTION:Soluciones tecnológicas para cada área del sector hotelero.
URL:https://www.tisglobalsummit.com/agenda-sessions/conect-are-us-tecnolo
 gia-del-bienestar-20251024/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18616@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T124500
DTEND;TZID=Europe/Madrid:20251024T134500
SUMMARY:PacTS4ALL International Conference: Inspiring the Competitiveness
  of the European Tourism Ecosystem
DESCRIPTION:Scaling and replicating successful training models across Eur
 opean destinations and companies.
URL:https://www.tisglobalsummit.com/agenda-sessions/pacts4all-internation
 al-conference-inspiring-the-competitiveness-of-the-european-tourism-ecosy
 stem-20251024/
LOCATION:Auditorium T-Systems
END:VEVENT
BEGIN:VEVENT
UID:session-19870@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T125000
DTEND;TZID=Europe/Madrid:20251024T130500
SUMMARY:NAVISAVI – Building the First AI-Ready Video OTA & Content Plat
 form
DESCRIPTION:Discover how NaviSavi is transforming short-form travel video
 s into structured\, agent-ready content optimized for voice\, chat\, and 
 AI discovery — powering the next generation of trip planning and turnin
 g inspiration into instant\, shoppable bookings.
URL:https://www.tisglobalsummit.com/agenda-sessions/navisavi-building-the
 -first-ai-ready-video-ota-content-platform-20251024/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-18609@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T130000
DTEND;TZID=Europe/Madrid:20251024T133000
SUMMARY:Overtourism vs Smart Tourism: Turning a Threat Into Value
DESCRIPTION:Overtourism has become one of the most urgent challenges faci
 ng global destinations — straining infrastructure\, frustrating residen
 ts\, and threatening long-term sustainability. But the solution isn’t s
 imply fewer tourists — it’s smarter tourism: data-driven\, community-
 aware\, and strategically managed. In this session\, we’ll explore how 
 destinations are shifting from reactive crisis management to proactive st
 rategies that transform pressure into value — using innovation\, planni
 ng\, and real-time intelligence to balance demand with liveability and gr
 owth.  
URL:https://www.tisglobalsummit.com/agenda-sessions/overtourism-vs-smart-
 tourism-turning-a-threat-into-value-20251024/
LOCATION:Main Auditorium Orange Empresas
END:VEVENT
BEGIN:VEVENT
UID:session-19858@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T130500
DTEND;TZID=Europe/Madrid:20251024T132000
SUMMARY:TURBOSUITE – El Revenue de la Siguiente Generación
DESCRIPTION:La presentación mostrará cómo Turbosuite está revoluciona
 ndo la gestión de ingresos en el sector hotelero y vacacional mediante e
 l uso de inteligencia artificial y análisis de datos. Se explicará cóm
 o nuestra tecnología ayuda a los alojamientos a maximizar su rentabilida
 d\, optimizar precios y mejorar su competitividad en el mercado glo
URL:https://www.tisglobalsummit.com/agenda-sessions/turbosuite-el-revenue
 -de-la-siguiente-generacion-20251024/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19751@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T132000
DTEND;TZID=Europe/Madrid:20251024T134000
SUMMARY:AETIB – CEI Europe / QuoHotel – ¿Nueva fase en la gestión d
 el negocio hotelero?
DESCRIPTION:Después de la recuperación de ocupación y ingresos estamos
  entrando en una estabilización de los precios y para seguir incrementan
 do los márgenes es el momento de poner el foco en la gestión interna\, 
 la eficiencia será el motor de la rentabilidad.
URL:https://www.tisglobalsummit.com/agenda-sessions/aetib-cei-europe-quoh
 otel-nueva-fase-en-la-gestion-del-negocio-hotelero-20251024/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19707@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T134000
DTEND;TZID=Europe/Madrid:20251024T140000
SUMMARY:Touristech Startup Fest Award Ceremony
DESCRIPTION:
URL:https://www.tisglobalsummit.com/agenda-sessions/touristech-startup-fe
 st-award-ceremony-20251024/
LOCATION:Tourism Innovation Theatre by Vueling
END:VEVENT
BEGIN:VEVENT
UID:session-19710@www.tisglobalsummit.com
DTSTAMP:20260604T201309Z
DTSTART;TZID=Europe/Madrid:20251024T134500
DTEND;TZID=Europe/Madrid:20251024T135500
SUMMARY:PacTS4ALL International Conference – Closing Speech: Tourism Sk
 ills for the Future: Building a Smarter\, Greener\, and More Inclusive In
 dustry
DESCRIPTION:Reflection on the transformation of European tourism driven b
 y innovation\, sustainability and talent\, highlighting cooperation and s
 kills as pillars of the sector's future. An invitation to continue buildi
 ng smarter\, more sustainable\, committed and inclusive tourism through c
 ollaboration and continuous training.
URL:https://www.tisglobalsummit.com/agenda-sessions/pacts4all-internation
 al-conference-closing-speech-tourism-skills-for-the-future-building-a-sma
 rter-greener-and-more-inclusive-industry-20251024/
LOCATION:Auditorium T-Systems
END:VEVENT
END:VCALENDAR
