8-10 NOV 2023
SEVILLE-FIBES

How to create a compelling Destination Marketing Strategy

  • 03/11/2022
  • 11:45 - 12:30
  • Auditorium EY
  • Comparte esta sesión:

Jules Ugo, the CEO of leading travel PR & marketing consultancy, LOTUS, moderates a panel featuring key industry leaders and tourism board heads on how to create a compelling destination marketing strategy looking at important areas of success and failure and specifically how going niche has delivered destination success in 2022.

Speakers

Miguel Ángel Pérez Alba

Miguel Ángel Pérez Alba

Brand & Markets Director

Fundació Visit Valencia

Daniel Pearce

Daniel Pearce

CEO

TTG Media

Eleni Skarveli

Eleni Skarveli

Director Visit Greece UK & Ireland

Greece

Moderated by:

Jules Ugo

Jules Ugo

CEO

LOTUS