18-20 OCT 2023

Influencer Marketing in the B2B sector

  • 03/11/2022
  • 10:30 - 11:00
  • Auditorium EY
  • Comparte esta sesión:

Influencer marketing is one of the fastest growing media in the world, but still so many people don’t understand it. In this session Gordon will share his top tips such as: Understanding what influencer marketing is; How to find influencers that resonate with your brand; What type of content works and what doesn’t; and How to analyse influencer campaigns.


Gordon Glenister

Gordon Glenister

Director of Communications

Meetings and Events Support Association

Moderated by:

Erika Silva Aguilera

Erika Silva Aguilera

Congress Director HIP & Marketing Consultant

Hospitality 4.0 Congress HIP