Reactivating the MICE industry to enhance tourism

​The MICE industry (meetings, incentives, conferences and exhibitions) contributes to economic diversification and actively stimulates the a wide range of other industries related to giving service to providers or participants of such an important industry. Venues, organizers, end-clients, visitors, DMCs are these days still evaluating when the markets will start giving green light to MICE sector to start working properly again. This panel is dedicated to discussed from different voices within this industry which are the strategies, solutions or insights that a new client will demand from now on and that we need to take into consideration to get back on track.