18-20 OCT 2023
SEVILLE-FIBES

Streaming Success: Leveraging Social Media and More to Promote Your Destination

  • 19/10/2023
  • 11:30 - 12:15
  • Auditorium 5
  • Gold Pass
  • Platinum Pass
  • The phenomenon of set-jetting isn’t new, and the influence of popular shows and movies on traveler decision-making can’t be underestimated. What strategies can tourism businesses adopt to capitalize on the “Netflix effect” and create compelling experiences that resonate with TV and film enthusiasts?

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The phenomenon of set-jetting isn’t new, and the influence of popular shows and movies on traveler decision-making can’t be underestimated. What strategies can tourism businesses adopt to capitalize on the “Netflix effect” and create compelling experiences that resonate with TV and film enthusiasts?

Speakers

Olivia Fernández Cabellos

Olivia Fernández Cabellos

Founder and General Manager

Olivia: Beyond the Talent