- 11:45 - 12:30
- Auditorium Amadeus
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In this conversation table, we will talk about the importance of connecting with the emotionality of people, customers, attendees or users of our events, how to accompany them on that journey that we have designed for them, to reach the achievement or benefit that they expect, enjoying the process.
To do this, we will ask about what is storytelling from the point of view of the people participating in the table, what benefits it brings to our events and projects and we will look for some tips to successfully develop this art of storytelling.