Back to agenda Smart Destinations Forum CEO's & Leadership SummitDestinations Manager Agenda+1 Tourism and Ethics, considerations in the use of new technologies Thu 24 Oct | 16:15 - 17:00 Main Auditorium Gold Pass Platinum Pass We know that tourism is one of the fastest growing industries in the world and plays an important role in the economic development of many countries. But at the same time we are witnessing the emergence of ethical issues that have led to the need todiscuss a more responsible approach. Individuals, companies, organisations, we have all been forced to embrace technology,because today it is an essential tool for development. In this session, we will address the close but complex relationship between ethics and technology and present 3 successful cases of how it is possible to apply ethical principles, use technological tools and at the same time obtain highly positive results. Speakers Rocio F. Brusseau Cofounder Camino de Europa / WAYS Jakes Aguirrezabal Vice Minister of Tourism and Commerce of the Basque Government Gobierno Vasco Mike Brauner Senior Manager Sustainable Development TUI Moderators Daniela Otero Acting Chair of the World Committee on Tourism Ethics UN Tourism