Cofounder and CEO of bd4travel the award winning 1:1 AI based company. bd4 has pioneered real-time personalisation in the industry. As well as winning awards such as Phocuswright Innovation Award, UK Globes Innovation of the Year and the Travolution Technology Provider of the Year, bd4 has developed long term client relationships with leading brands. Andy is also Chairman of Leisure specialist Peakwork and has been CEO of Traveltainment, GM of IT and HR at Virgin Atlantic.