César Moreno Gil is Co-Founder and CEO of OptimizaData, Co-Founder and CPO of EventData. He has more than 15 years of experience in the development and analysis of business digitalization strategies and processes. Since then, his tools have accumulated different awards and mentions, but it is worth mentioning the award received in this past FITUR 2022 in which his OptimizaData Analytics solution won the award for the best technological tool for marketing and promotion for tourist destinations.