23-25 OCT 2024 | SEVILLE-FIBES

Innovating Mediterranean Tourism: Sustainable Strategies for Growth

Wed 23 Oct | 13:00 - 14:00

Explore the future of Mediterranean tourism through the lens of innovation and sustainability. This session will bring together experts to discuss cutting-edge strategies and technologies that are transforming the Mediterranean travel experience. Topics will include the integration of smart technologies in tourism services, sustainable practices to protect the region’s natural and cultural heritage, and innovative business models that cater to the evolving needs of modern travelers. The session will show how Mediterranean destinations can leverage these innovations to enhance competitiveness, attract investment, and ensure long-term sustainable growth.