23-25 OCT 2024 | SEVILLE-FIBES

The Added Value and Experience from Event Planners

Thu 11 Nov | 15:30 - 16:15

When it comes to measurement of Event Planners, they know it inside and out. They get how to evaluate the size of an audience. And understand the opportunity to see the reach. And, the correlation between what a client spends and what is coming back. Very important for the brands that they work for though because they can really prove what they do: drives sales & growth. They can prove that for every euro, they spend the client is going to get a multiple of that back in sales.