23-25 OCT 2024
SEVILLE-FIBES

Building a Beautiful Business in the Exponential Age

  • 19/10/2023
  • 10:00 - 10:30
  • MAIN AUDITORIUM ACCENTURE
  • Gold Pass
  • Platinum Pass
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Tim Leberecht, author, TED speaker, and co-founder of the House of Beautiful Business, believes we are facing a critical choice: on the one hand, we can enable the ultimate victory of ruthless optimization. An alliance of AI and ruthless efficiency promoting the kind of data-driven digital Taylorism that seeks to optimize everything. There is an alternative though: business that is soft, soulful, and socially responsible. Business that allows us to feel good, do good, and feel more. Business that is in tune with nature and is not just human-centered but respects all life on earth. Business that makes us feel alive. In short: business that is beautiful, not just efficient. Drawing from the arts, his background in the humanities, as well as his 15 years in the design and innovation industry in Silicon Valley, Leberecht provides a thought-provoking and optimistic outlook on the future of business in times of exponential change.

Speakers

Tim Leberecht

Tim Leberecht

Founder and CEO

The House of Beautiful Business

Moderated by:

Romina Zace

Romina Zace

Master of Ceremonies