23-25 OCT 2024
SEVILLE-FIBES

The transformation of sun and beach destinations

  • 20/10/2023
  • 11:15 - 12:00
  • AUDITORIUM WHY TENERIFE
  • Gold Pass
  • Platinum Pass
  • How can traditional sun and beach destinations adapt to changing traveler preferences and leverage innovative strategies to remain competitive in the global market? Find out what sustainable practices can be implemented to balance economic growth with environmental preservation in these popular tourist hotspots, fostering a more responsible and resilient future for sun and beach tourism.

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How can traditional sun and beach destinations adapt to changing traveler preferences and leverage innovative strategies to remain competitive in the global market? Find out what sustainable practices can be implemented to balance economic growth with environmental preservation in these popular tourist hotspots, fostering a more responsible and resilient future for sun and beach tourism.

Speakers

Julio García Llama

Julio García Llama

Tourism Division Manager

Visitanddo

Juan Enrique Suarez del Real Tostado

Juan Enrique Suarez del Real Tostado

Secretario de Estado de Turismo

Mexico

Nikolaos Alexakis

Nikolaos Alexakis

Head of Tourism Directorate

Region of Crete

Moderated by:

Dimitrios Buhalis

Dimitrios Buhalis

Transformer, Strategist, Technologist, Professor, High Cited Researcher, Editor in Chief Encyclopedia of Tourism Management and Marketing, Editor in Chief, Tourism Review

Bournemouth University