23-25 OCT 2024 | SEVILLE-FIBES

Francisco García Martínez

Tourism Planning and Strategy Service
Government of the Valencia Autonomous Community
Francisco García Martínez

Informatics Engineer, Polytechnic University of Valencia.

I have worked at Turisme Comunitat Valenciana for the last 25 years. I am currently Head of the Tourism Strategy Section.
Expert in technologies -Big Data, Large Databases, Geographic Information Systems, Artificial Intelligence, and project management related to tourism and banking.
My work in the tourism sector currently focuses on the intelligence of tourism data, applying ethical criteria and without algorithmic bias.
I also support the tourism strategy and sustainability of the Valencian Community within the framework of the European Union